24/7 Europe Signs Torget - Sweden's Leading Shopping Portal.NEW YORK--(BUSINESS WIRE)--Nov. 30, 1999-- Deal Gives 24/7 Largest Swedish Portfolio with Six of the Ten Top Sites 24/7 Europe, a subsidiary of 24/7 Media, Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :TFSM), today announced that the online ad network has won a five-way pitch to represent Torget (www.torget.se), the biggest shopping portal in Sweden. The deal gives 24/7 Europe the largest portfolio of Swedish ad impressions for any ad network. Working alongside Torget's in-house In-house In the context of general equities, keeping an activity within the firm. For example, rather than go to the marketplace and sell a security for a client to anyone, an attempt is made to find a buyer to complete the transaction with the firm. sales department, which formerly handled all sales for the site, 24/7 Europe will offer banners, sponsorships, buttons, text links and shopping spaces on an exclusive, global basis. In a consultancy capacity, 24/7 Europe will also work with the site to help develop new advertising opportunities. Torget, which attracts 955,000 unique users and generates more than six million monthly ad impressions, is one of Sweden's first sites, launched by Sweden Post Ltd in 1996 as a mass-market portal. In the spring of 1999, the company re-focused its activity to become the largest dedicated shopping portal in Sweden, offering about 700 shopping outlets. "We have talked with all the ad networks, and 24/7 Europe was clearly the best operation we saw," said Carolina Hansson, sales manager sales manager n → gerente m/f de ventas sales manager n → directeur commercial sales manager sale n → at Torget. "It is extremely important for us to be able to retain our brand integrity, and with 24/7's common-sense approach to sales, we are entirely confident that our brand is in safe hands." "The signing of Torget, one of Sweden's largest Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the properties, bolsters 24/7's position as the leading online advertising network in the European market," said David J David J. Haskins (b. April 24, 1957, in Northampton, England) is a British alternative rock musician. He was the bassist for the seminal gothic rock band Bauhaus. Life and work . Moore, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of 24/7 Media. "As 24/7 Media continues to expand internationally, we will continue to work with category leaders like Torget." 24/7 Europe now represents six of the top ten commercial sites in Sweden including: Hotmail.com, MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory). .se, MSN.com, Passagen.se, Evreka.com and Torget.se. About 24/7 Media, Inc. Reaching more than half of all online users in the U.S., 24/7 Media, Inc. is one of the largest Internet media companies. Through its global online advertising and direct marketing networks, 24/7 Media provides a full suite of online media sales services to advertisers and Web publishers. Through its flagship networks, 24/7 Media represents more than 2.5 billion ad impressions per month on more than 400 high-profile sites globally. 24/7 Media also owns and operates 24/7 Profilz(TM), an online co-op database of Web user profiles used to deliver targeted online banner and email campaigns. Based in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , 24/7 Media, Inc. has offices in 42 cities in 25 countries. For more information, please visit www.247media.com. |
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