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21st Century's prizeWise Announces New User Referral Tool.


LAS VEGAS Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States.  -- 21st Century Technologies Inc.'s (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
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) portfolio investment company, prizeWise Inc., today announced the implementation of a new user referral tool.

The program allows users to enter up to 10 e-mail addresses at a time of their friends and associates and sends out an e-mail on the users' behalf. The message introduces prizeWise and invites the recipient to sign up for membership.

PrizeWise then places five free tickets into the referring member's account for each of the new members who becomes a paying customer and purchases at least $15 worth of coupons on the Web site.

"Our customers demonstrate a high degree of loyalty to our company," said Steve Rinehart, president of prizeWise. "Some of our best publicity has come from their efforts. They're some of our most valuable affiliates," he added.

Affiliate Marketing Affiliate marketing is a method of promoting web businesses (merchants/advertisers) in which an affiliate (publisher) is rewarded for every visitor, subscriber, customer, and/or sale provided through his/her efforts.  has long been one of the most effective advertising channels on the Internet. In a study published by the Aberdeen Group in September 2003, Jeff Bezos, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Amazon.com, was quoted as saying: "Developing over 1 million affiliate sites is one of Amazon's best investments, and it is totally measurable. We have scaled back on TV and wish we had come to that conclusion earlier because television is simply not as measurable."

The new user referral program serves as yet another development for prizeWise in the successful affiliate marketing arena.

About the Company

21st Century Technologies is a Business Development Company, operated pursuant to the Investment Companies Act of 1940. It holds various enterprises as investments and seeks to grow companies in which it has an interest.

Safe Harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 Statement Under the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995:

The statements which are not historical facts contained in this press release are forward-looking statements that involve certain risks and uncertainties including but not limited to risks associated with the uncertainty of future financial results, regulatory approval processes, the impact of competitive products or pricing, technological changes, the effect of economic conditions and other uncertainties as may be detailed in the company's filings with the Securities and Exchange Commission.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 29, 2004
Words:346
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