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20th Century Insurance Company Begins Offering Home Insurance in California.


WOODLAND HILLS, Calif.--(BUSINESS WIRE)--Sept. 15, 1999--

20th Century Insurance Company today announced it has resumed sales of home insurance policies in California California (kăl'ĭfôr`nyə), most populous state in the United States, located in the Far West; bordered by Oregon (N), Nevada and, across the Colorado River, Arizona (E), Mexico (S), and the Pacific Ocean (W). .

The company is reentering re·en·ter also re-en·ter  
v. re·en·tered, re·en·ter·ing, re·en·ters

v.tr.
1. To enter or come in to again.

2. To record again on a list or ledger.

v.intr.
 the home insurance market with highly competitive prices. As part of the new product launch, 20th Century will offer a 10 percent discount on home insurance policies to its current and new automobile insurance customers. This pricing strategy complements the company's overall philosophy of offering the best value in the market. Since 1996, 20th Century also has reduced its automobile insurance rates by more than 25 percent.

"Many of our existing and prospective auto insurance customers have been asking for homeowner insurance over the last five years. We are extremely pleased to now respond to this demand and provide low-cost, high-quality home insurance policies in California," said William L. Mellick, president and chief executive officer of 20th Century. "As one of the former largest providers of home insurance in the state, we know that Californians want and need our products. Offering this product line also supports our strategic growth and expansion objectives in the state. Our goal is to once again become a leading writer of single-family owner-occupied home insurance in California through our unique package of top-quality products, low rates and outstanding customer service."

20th Century Insurance Company is a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of 20th Century Industries. With operations in the western United States Noun 1. western United States - the region of the United States lying to the west of the Mississippi River
West

Santa Fe Trail - a trail that extends from Missouri to New Mexico; an important route for settlers moving west in the 19th century
, 20th Century Industries is the ninth-largest personal auto insurance stock company in the country. Founded in 1958, the company was a pioneer of the direct response marketing approach in the personal automobile insurance industry. 20th Century specializes in providing economical, high-quality insurance products and services direct to customers without agents.

20th Century markets personal automobile insurance in Arizona Arizona (âr'əzō`nə), state in the southwestern United States. It is bordered by Utah (N), New Mexico (E), Mexico (S), and, across the Colorado R., Nevada and California (W). , California, Nevada, Oregon and Washington.

20th Century Industries is traded on the New York Stock Exchange New York Stock Exchange (NYSE)

World's largest marketplace for securities. The exchange began as an informal meeting of 24 men in 1792 on what is now Wall Street in New York City.
 under the trading symbol Trading symbol

See: Ticker symbol
 TW. The company is headquartered at 6301 Owensmouth Avenue, Woodland Hills, Calif., 91367; 818/704-3514. 20th Century's address on the Internet is www.20thCenturyInsurance.com
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 15, 1999
Words:336
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