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2009 Mobile Excellence Awards Partners with ShowStoppers for Industry's Most Prestigious Mobile Awards Program.


MEAs expand award program with ShowStoppers demo demo - /de'moh/ 1. A demonstration of a product, often of an early version or prototype. A demo is a far more effective way of inducing bugs to manifest themselves than any number of test runs, especially when important people are watching.

2. demo version.

3.
 event

LOS ANGELES Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  -- Gearing up for its second annual awards ceremony, The Mobile Excellence Awards (www.mobilexawards.com), produced by Little Monster Media, today announced it is partnering with ShowStoppers[R] (www.showstoppers.com) to showcase the best of all technologies and wireless apps that are mobile and excellent. The 2009 Mobile Excellence Awards and ShowStoppers will be held at the Sofitel Hotel in Beverly Hills Beverly Hills, city (1990 pop. 31,971), Los Angeles co., S Calif., completely surrounded by the city of Los Angeles; inc. 1914. The largely residential city is home to many motion-picture and television personalities.  on Dec. 7, 2009.

The MEAs acknowledge and honor As a verb, to accept a bill of exchange, or to pay a note, check, or accepted bill, at maturity. To pay or to accept and pay, or, where a credit so engages, to purchase or discount a draft complying with the terms of the draft.  the best in mobile entertainment, creativity and breakthroughs over the past year. Judged by industry luminaries, the awards celebrate the best of the best in categories that include Best Start-up, Mobile Innovator, Mobile Advertising, Video, Social Network, Games, Music, Original Programming, Community and Fan Content, Promotion, Mobile Product & Services, including the prestigious Mobile Ambassador and People's Choice awards The People's Choice Awards is an awards show recognizing the people and the work of popular culture. The show has been held annually since 1975 and is one of the few to be based on the opinions of the general public. , among others. This year's MEAs added an additional seven new categories in Mobile Technology and Mobile Entertainment.

"Adding a VIP exhibitor showcase to the Mobile Excellence Awards this year is a strategic move that delivers more value to the finalists and participating companies," said Sarah Miller, chief executive officer of Axis PR and chair and founder of the MEAs. "People want to see what companies submitted to the judges and this gives them a chance to see new technologies that are coming to the market. We are excited about working with ShowStoppers and the value they bring to another great event this year."

Press, industry execs and VIPs invited to ShowStoppers at the MEAs will see innovations in mobile, portable, and wireless technologies, including the newest in wireless services, mobile apps, mobile phones, netbooks, laptop computers A portable computer that has a flat LCD screen and usually weighs less than eight pounds. Often called just a "laptop," it uses batteries for mobile use and AC power for charging the batteries and desktop use. Today's high-end laptops provide all the capabilities of most desktop computers. , GPS, email devices, music players, Wi-Fi, and more, from start-ups, rising stars, social media, studios, and industry pioneers and leaders.

"We look forward to building this new, successful event," said Dave Leon, partner, ShowStoppers. "It will be a great experience to welcome invitees to the Mobile Excellence Award and to introduce the best and brightest in mobile."

The MEAs are supported by the industry-leading analyst firm Yankee Group (the Yankee Group, Boston, MA, www.yankeegroup.com) A major market research, analysis and consulting firm founded in 1970 by Howard Anderson. It provides general consulting and strategic planning in the computer and communications field. , ITV (1) See interactive TV.

(2) (iTV) The code name for Apple's video media hub (see Apple TV).
 Alliance, 4G World, Billboard, Entertainment Live, Mobile Monday Mobile Marketer, Wireless Week, MobiAdNews, MobilizedTV, Axis PR, and interactive branding agency Mesh, among others.

Submissions for the MEAs are now being accepted at www.mobilexawards.com. Contact the MEAs at info@mobilexawards.com, 310.276.2220

About ShowStoppers

Now in its 16th year, ShowStoppers, www.showstoppers.com, is the global leader in producing press-only events. Each ShowStoppers event organizes company launches, product introductions, sneak previews sneak preview
n.
A single public showing of a movie before its general release.

Noun 1. sneak preview - a preview to test audience reactions
 and hands-on product demos for reporters, editors, columnists, bloggers and analysts who cover business, consumer, lifestyle and digital products for work, home and play. Industry leaders, innovators innovators

people who will try new things.


early innovators
important figures in the farming or client community because they are the leaders in the introduction of new techniques and management systems.
, startups and upstart companies exhibit during the year at ShowStoppers events to help generate news coverage and product reviews, make new connections, promote brand, and open new markets.

About the Mobile Excellence Awards

The Mobile Excellence Awards profile the latest in mobile entertainment, including media, marketing and technology. The MEAs recognize excellence in execution of corporate approach, consumer services Consumer Services refers to the formulation, deformulation, technical consulting and testing of most consumer products, such as food, herbs, beverages, vitamins, pharmaceuticals, cosmetics, hair products, household cleaners, [paints, plastics, metals, waxes, coatings, minerals, , consumer experiences, content creation, and marketing devices or revenue generators for the mobile entertainment industry. For more information, please go to www.mobilexawards.com.

About Little Monster Media

Little Monster Media is a full-service packaging and event production house based in Los Angeles, California. Little Monster Media specializes in packaging and production for the mobile and digital entertainment industries, including music, television, and film. Drawing from an elite team of industry leaders, Little Monster Media is committed to making things happen.
COPYRIGHT 2009 Business Wire
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Copyright 2009 Gale, Cengage Learning. All rights reserved.

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Publication:Business Wire
Date:Jun 16, 2009
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