2006 ``Into the Pixel'' Art Collection to Be Unveiled May 10th During Gallery Opening at E3Expo.

E3Expo:

Third Annual Game Art Exhibition a Unique Collaboration of
    Electronic Entertainment Expo, Academy of Interactive Arts and
            Sciences, and Los Angeles County Museum of Art

                         Presented by GameTap


WHAT:       Sixteen pieces of video game art selected from a
            field of more than 150 submissions to be in the 2006 "Into
            the Pixel" (ITP) juried art exhibition will be unveiled at
            a special ITP Gallery Opening event, sponsored by GameTap.

            ITP jurors representing both the traditional and digital
            art worlds and selected artists will be available for
            interviews.

WHEN:       Wednesday, May 10, 2006
            5:30 p.m. - 7:30 p.m.

WHERE:      E3Expo 2006
            Concourse Foyer at the Los Angeles Convention
             Center (LACC)
            (Off the West Hall Lobby)
            1201 S. Figueroa Street
            Los Angeles, CA 90015

WHO:        ITP is a collaboration of:

            --  Electronic Entertainment Expo (E3Expo)

            --  Academy of Interactive Arts and Sciences (AIAS)

            --  Prints & Drawings Council of the Los Angeles County
                Museum of Art (LACMA)

JURY:       ITP 2006 jury members:

            --  Kevin Salatino - Lead Juror, LACMA: Curator and
                 Department Head, Prints and Drawings

            --  Cynthia Burlingham - Hammer Museum: Deputy Director
                 of Collections

            --  Ryan Church - Freelance Concept Artist

            --  Caryn Coleman - LA gallery sixspace /
                 art.blogging.la: Co-owner and Director

            --  Tim Langdell - University of Southern California:
                 Professor / EDGE Games: Chairman

            --  Lorne Lanning - Oddworld Inhabitants:
                 President/Creative Director

            --  Louis Marchesano - Getty Research Institute:
                 Collections Curator, Prints and Drawings

SPONSORS:   Presenting Sponsor: GameTap
            Major sponsor: GameCity

CONTACT:    Ehrin Cummings
            E3Expo Media Relations Team
            [phone]

IMPORTANT:  Although the "Into the Pixel" art exhibition is
            in a public area of the L.A. Convention Center, ITP does
            not provide access to the E3Expo exhibit halls. E3Expo is
            a trade event, and is not open to the general public.

WEBSITE:    For more information on selected art, artists and
            jurors, please visit http://www.IntoThePixel.com.