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2005 AND 1 Mix Tape(R) Tour to Play Game in Orlando for First Time on July 14th.


AND 1:
WHO:    Basketball footwear and apparel company AND 1 and playground
        legends including the newly signed Spyda, Pharmacist and Baby
        Shack as well as living legends, AO, Professor, 1/2 Man 1/2
        Amazing, Go Get It, High Octane and Florida resident and
        former Orlando Magic player Lonnie Harrell aka Prime
        Objective.

WHAT:   The 2005 AND 1 Mix Tape(R) Tour is the official, authentic
        streetball event running this summer in 30 cities from June
        10th through August 27th. What began as an underground,
        five-city event is now the United States' largest summer-long
        basketball tour featuring the world's best streetball players.
        Each Tour stop consists of a free Open Run followed by a
        ticketed Mix Tape Game.

Below is the schedule of AND 1 Mix Tape(R) Tour events in Orlando
open to the media:

   What           DRIVE            Shoot-around          Game Day
            community service   open media session
----------------------------------------------------------------------
   Date       Wednesday 7/13      Wednesday 7/13      Thursday 7/14
----------------------------------------------------------------------
                                                    4:00-6:30 pm Open
   Time    11:00 am - 12:15 pm     2:30-3:30 pm             Run
                                                     7:30 pm Tip-off
----------------------------------------------------------------------
           Downtown Recreation       UCF Arena          UCF Arena
  Address         Center
            649 Livingston St.   Building 50 North  Building 50 North
            Orlando, FL 32801    Orlando, FL 32816  Orlando, FL 32816
----------------------------------------------------------------------

DETAILS:

   --  Orlando is one of only four markets that the AND 1 Mix Tape
       Tour will hit for the first time this summer.

   --  Open run is a series of non-stop basketball games during which
       Orlando talent take to the court to try to earn a spot on the
       AND 1 Mix Tape(R) Tour roster. Participants must be 18 or
       accompanied by a parent or guardian. Open run participants
       will be vying for a place on the 2005 AND 1 Mix Tape(R) Tour,
       an endorsement contract and may be featured on the fourth
       season of "Street Ball: The AND 1 Mix Tape(R) Tour presented
       by Mountain Dew" on ESPN this summer. Careful: "featured" can
       mean "embarrassed".

   --  FOR GAME CREDENTIALS and more information media is invited to
       register at and use AND 1's electronic press kit at
       www.and1press.com.

   --  Tickets to the event can be purchased at www.and1.com.

Produced By: RCA Group
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 11, 2005
Words:359
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