2005 AND 1 Mix Tape(R) Tour Returns to Louisville on July 27th for First Time Since 2003.

AND 1 Mix Tape(R) Tour:

WHO:    Basketball footwear and apparel company AND 1 and playground
        legends including the newly signed Spyda, Baby Shack and
        Pharmacist as well as living legends AO, Professor,
        Helicopter, Go Get It,  1/2 Man 1/2 Amazing, High Octane,
        Prime Objective and former Louisville Cardinal Troy Jackson
        aka Escalade.

WHAT:   The 2005 AND 1 Mix Tape(R) Tour is the official, authentic
        streetball event running this summer in 30 cities from June
        10th through August 21st. What began as an underground,
        five-city event is now the United States' largest summer-long
        basketball tour featuring the world's best streetball players.
        Each Tour stop consists of a free Open Run followed by a
        ticketed Mix Tape Game.

Below is the schedule of AND 1 Mix Tape(R) Tour events in Louisville
open to the media:


 What        D.R.I.V.E.          SHOOT-AROUND          GAME DAY
          community service
             appearance       open media session
------- --------------------- ------------------ ---------------------
 Date       Tuesday 7/26         Tuesday 7/26       Wednesday 7/27
------- --------------------- ------------------ ---------------------
 Time    11:00 am - 12:15 pm      2:30-3:30 pm   4:00-6:30 pm Open Run
                                                    7:30 pm Tip-off
------- --------------------- ------------------ ---------------------
Address      Brick House         Freedom Hall        Freedom Hall
           1101 S. 2nd St     937 Phillip's Lane  937 Phillip's Lane
             Louisville,         Louisville,          Louisville,
              KY 40203            KY 40209             KY 40209
------- --------------------- ------------------ ---------------------


DETAILS:

        --  One lucky KFC consumer will have the chance to try to make
            the shot of a lifetime during halftime. Shooting from 71'
            to the basket, if he sinks it, the prize is a whopping
            $1MM! The KFC $1 Million Bucket is a halftime spectacular
            that is sure to make the highlight reels.

        --  KFC/Pepsi will donate $500 to the Brick House
            Organization.

        --  Open run is a series of non-stop basketball games during
            which Louisville talent take to the court to try to earn a
            spot on the AND 1 Mix Tape(R) Tour roster. Participants
            must be 18 or accompanied by a parent or guardian. Open
            run participants will be vying for a place on the 2006 AND
            1 Mix Tape(R) Tour and an endorsement contract from AND 1.

        --  FOR GAME CREDENTIALS and more information media is invited
            to register at and use AND 1's electronic press kit at
            www.and1press.com.

Produced By:  RCA GROUP