2004 units editorial calendar.
April Feb. 26, 2004 *
Pre Show Issue
COVER STORY:
THE VALUE OF NAA SPONSORSHIP
THEME: PREVENTATIVE
MAINTENANCE: Surviving a
Tight Economy
* Decision Process for Capital
Expenditures
* Landscaping, Grounds, Parking
* Make-Ready Tips
Also Featuring:
* NAA Lease Program and
Attorneys
Service Spotlight: Maintenance
Product Distribution
May April 1, 2004 *
Harvey Readership
Survey**
COVER STORY:
FAIR HOUSING
* Americans with Disabilities Act
* Resident Screening
* Fair Housing Strategies
* Fair Housing Training Tips
Also Featuring:
* Capitol Conference Highlights
* Independent Rental Owner
Issues
* NAA Education Foundation
Service Spotlight: Window
Treatments
June April 27, 2004 *
Show Issue
COVER STORY:
DESIGN TRENDS
* Interior Design
* Exterior Architecture
* Furniture, Appliance, Fixtures
* Kitchen and Bath Trends
Also Featuring:
* Annual Resident Satisfaction
Monitor
Service Spotlight: Window
Replacements
July May 27, 2004 *
Post Show Issue
COVER STORY:
SENIOR HOUSING
* Marketing to Seniors
* Senior Housing
Management
* Amenities For Seniors
Also Featuring:
* Emergency Preparedness
Service Spotlight: Signs and
Graphics as Marketing Tools
August June 29, 2004 *
COVER STORY:
INDUSTRY INNOVATORS
* Top Industry Movers
and Shakers
* Corporate Ethics
Also Featuring:
* NAA Conference
& Exposition Highlights
* PARAGON Award Winners
Service Spotlight: Furniture
September July 28, 2004 *
Harvey Readership
Survey **
COVER STORY: FINANCE
* Income & Expense Survey
* Insurance
* Payment Methods, Billing,
Collections
* Loan Programs
* Low Income Housing Tax
Credit
Service Spotlight: HVAC
October Aug. 27, 2004 *
COVER STORY:
REHAB/RESTORATION/
DEVELOPMENT
* Renovation Projects
* Financing Rehabs
* Impact Fees
* Parking Lot Design
and Compliance
Service Spotlight: Smart Cards
and Entrance Security
November Sept. 27, 2004 *
COVER STORY:
NAA INCOMING
PRESIDENT
THEME: BEST PRACTICES:
COMMUNICATIONS:
* Internet Marketing
* Communicating With Staff
* Communicating
With Residents
* Communicating With
Service Providers
Also Featuring:
* Independent Rental Owner
Issues
Service Spotlight: Fitness
Equipment
December Oct. 27, 2004 *
COVER STORY:
TELECOMMUNICATIONS
* Broadband/High-Speed
Selection
* Satellite Television
* Wireless Communications
Also Featuring:
* State of the Industry
* State of the Association
* NAA Assembly of Delegates
Highlights
Service Spotlight: Financial
Software and Consulting
Services
* Ad space deadlines.
** Harvey Readership
Survey--customized,
company-specific
marketing reaserach
at no additional cost.
To advertise, call Julie
at 703/797-0629
COPYRIGHT 2004 National Apartment Association
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.
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