177% Increase in First Quarter Sales Reported At the Fragrance Counter.NEW YORK--(BUSINESS WIRE)--Aug. 12, 1998--The Fragrance Counter (AMEX AMEX See: American Stock Exchange :ALU (Arithmetic Logic Unit) The high-speed CPU circuit that does calculating and comparing. Numbers are transferred from memory into the ALU for calculation, and the results are sent back into memory. Alphanumeric data are sent from memory into the ALU for comparing. ) (www.fragrancecounter.com), the leading online fragrance and cosmetics retailer, today announced that sales for the quarter ending June 30, 1998 were $313,598, up from $113,523 for the same period last year-representing an increase of 177% and reaching a gross profit of 49%. As previously reported, traffic to The Fragrance Counter for fiscal first quarter 1998 (April, May, June) has quadrupled vs. traffic for the same period in 1997. Approximately 600,000 users clicked onto the site during this year's second quarter-nearly 500,000 of which visited during May and June-vs. 150,000 users the same time last year. "Sales for this period are significant because they directly reflect The Fragrance Counter's exclusive agreements with America Online (NYSE NYSE See: New York Stock Exchange :AOL), the world's leading internet online service, as well as major "portal" sites-Yahoo! (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :YHOO YHOO Yahoo! Inc. (NASDAQ symbol) ), Excite (NASDAQ:XCIT) and Lycos (NASDAQ:LCOS (Liquid Crystal on Silicon) A technology used to make microdisplays for rear-projection TVs and head-mounted displays (HMDs). Each LCoS chip hosts a grayscale LCD shutter sandwiched between a cover glass and a mirror. )-all of which became effective in the quarter," said Eli Katz, senior vice president and general manager for The Fragrance Counter. These agreements have enabled The Fragrance Counter to secure exclusive real estate and merchandising space on the Internet, since nearly 86% of approximately 41.5 million web users pass through at least one of these portals every month. Visitors to The Fragrance Counter's sister site, Cosmetics Counter (www.cosmeticscounter.com),which debuted in mid- June, were not included in the reported figures. ABOUT FRAGRANCE COUNTER The Fragrance Counter, launched in September 1995, is a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of Allou Health and Beauty Care. It is widely considered to be the premier retailer of designer fragrances online, offering more than 1,000 brand names and rare, hard-to-find fragrances. The Fragrance Counter is also a featured retailer on The Microsoft Plaza (NASDAQ:MSFT). Contact for investor relations: ------------------------------ David Shamilzadeh, senior vice president and chief financial officer, 516/787-1312 ALLOU HEALTH AND BEAUTY CARE Contact for press inquiries: --------------------------- Eli Katz, senior vice president and general manager, 516/787-1360 FRAGRANCE COUNTER elikatz@aol.com SOURCE: FRAGRANCE COUNTER CONTACT: ALLOU HEALTH AND BEAUTY CARE Contact for investor relations: David Shamilzadeh, senior VP and CFO See Chief Financial Officer. 516/787-1312 or FRAGRANCE COUNTER Contact for press inquiries: Eli Katz, senior VP and general manager, 516/787-1360 elikatz@aol.com |
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