10 ways to fail as an agent.Lisa Maysonet, the founder of brokerage team Group Maysonet and a Senior Vice President at Prudential Douglas Elliman, spoke to about 100 New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of real estate agents recently. Maysonet was a featured speaker at Esther Muller's Real Estate Academy, which offers one of the best continuing education continuing education: see adult education. continuing education or adult education Any form of learning provided for adults. In the U.S. the University of Wisconsin was the first academic institution to offer such programs (1904). programs for agents in New York. The audience perked up Adj. 1. perked up - made or become more cheerful or lively; "his attention made her feel all perked up" enlivened - made sprightly or cheerful when Maysonet announced her presentation was called "10 Ways to Fail as an Agent." She has more than 20 years of experience in the industry, and thousands of transactions under her belt--totaling hundreds of millions of dollars in value. Maysonet wasn't actually teaching brokers how to fail. "I used the headline to get their attention," she said. "Every agent has bad habits bad habit Unhealthy habit Clinical medicine A patterned behavior regarded as detrimental to physical or mental health, which is often linked to a lack of self-control. Cf Good habit. and some of those bad habits can be devastating dev·as·tate tr.v. dev·as·tat·ed, dev·as·tat·ing, dev·as·tates 1. To lay waste; destroy. 2. To overwhelm; confound; stun: was devastated by the rude remark. to their ability to succeed. I wanted to draw attention to some of the worst things agents can do, and then point out how to avoid them." The topics Maysonet talked about were, "Often be late," "Gossip Lots," "Know Nothing," "Get Emotional," "Be Unprofessional," "Think Small," "Put Property Before People," "Under-Serve," "Don't Lead," and "Don't Play on a Team." She illustrated "Think Small" with a cartoon from the New Yorker magazine that showed six executives in conservative suits gathered around a conference table. One was telling the others, "We need a leader who is not afraid to dream incremental Additional or increased growth, bulk, quantity, number, or value; enlarged. Incremental cost is additional or increased cost of an item or service apart from its actual cost. dreams." Another cartoon, about professionalism, showed a man and a woman in bed together. The woman says to the man, "I think we need to talk about our client-broker relationship." Maysonet pointed out that clients disrespect brokers who do not act like professionals. "Ask yourself if you would hire yourself," she told the brokers. One of the biggest pet peeves pet peeve n. Informal Something about which one frequently complains; a particular personal vexation. Noun 1. pet peeve - an opportunity for complaint that is seldom missed; "grammatical mistakes are his pet peeve" that clients have is when brokers show up late for appointments. Maysonet told the story of a man who won $250 in small claims court from a doctor who kept him waiting for three hours. "No agents have been sued for being late yet, but the story shows you how much people dislike having to wait for you," she said. |
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