1-800-FREE411 Expands Merchant Network Through Deal With Ingenio; First Free Nationwide Consumer Telephone Directory Assistance Service Offers Ingenio Advertisers New Distribution Options.BOSTON -- Jingle Networks Jingle Networks, Inc. is an American media network offering a free directory assistance service called 1-800-FREE411. Consumers dial 1-800-FREE411 (1-800-373-3411) from any phone in the United States to use the toll-free service, which allows callers to obtain any , Inc., developer of the nation's first nationwide free telephone directory assistance service (1-800-FREE411 service), today announced a partnership with Ingenio, Inc., the pioneer and leading provider of Pay Per Call(R) advertising. Ingenio advertisers will be distributed on the 1-800-FREE411 service, which will allow Ingenio to augment its Pay Per Call advertiser distribution with new channels beyond Web search. Launched this year, the 1-800-FREE411 service offers consumers a free alternative to the high cost of 411 service provided by traditional carriers. 1-800-FREE411 saves consumers on average $1.25 each time they look for a phone number from their telephone. Since American consumers use traditional 411 services 6 billion times a year, 1-800-FREE411 has the potential to save Americans in excess of $8 billion in annual directory assistance fees. "We're excited to bring Ingenio's advertisers to our rapidly growing network of businesses small and large who agree with our vision that merchants should pay to help consumers find their phone numbers rather than the other way around," said Scott Kliger, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and co-founder of Jingle Networks. "Ingenio has pioneered the Pay Per Call model and the quality of their merchants and associated offers are well suited to the great value our consumers have come to expect." The 1-800-FREE411 service offers businesses an ability to target a 10 second audio advertising message to consumers at the moment they are about to decide to speak with a competitor. In addition, the 1-800-FREE411 service allows for advertising that is targeted based on geography, yellow pages category and demography demography (dĭmŏg`rəfē), science of human population. Demography represents a fundamental approach to the understanding of human society. . This is a unique opportunity for smaller merchants, allowing them to benefit from the same value proposition as Internet advertising Delivering ads to Internet users via Web sites, e-mail, ad-supported software and Internet-enabled cellphones. Also called an "ad network," Internet advertising organizations act as a middleman between the advertiser and the Web sites and software publishers that display the ads. without having to incur the expense or complexity of developing a website or managing an online advertising campaign. "Today's announcement allows us to innovate on our Pay Per Call distribution model in a unique way," said Marc Barach, CMO CMO See: Collateralized mortgage obligation CMO See collateralized mortgage obligation (CMO). of Ingenio. "Together with 1-800-FREE411, we are providing an entirely new channel by which our advertisers can gain access to ready-to-buy customers in their local area." The partnership announced today will result in Ingenio's advertisers being included in the 1-800-FREE411 service in the first quarter of 2006. About 1-800-FREE411 The 1-800-FREE411 service from Jingle Networks, Inc. revolutionizes the 411 (directory assistance) marketplace by offering consumers a FREE alternative to the high cost service provided by traditional carriers, which was an $8 billion market in 2004. In addition, FREE411.COM (1) (Computer Output Microfilm) Creating microfilm or microfiche from the computer. A COM machine receives print-image output from the computer either online or via tape or disk and creates a film image of each page. on the Internet provides consumers with an easy to use Web-based destination for telephone number lookups. National and local merchants sponsor this service with a 10 second audio offer to consumers that is targeted to their specific lookup A data search performed within a predefined table of values (array, matrix, etc.) or within a data file. request. For more information, visit: http://www.free411.com. About Ingenio Ingenio, Inc. is the leading provider of e-commerce solutions that combine today's two most powerful communications tools -- the Internet and the telephone. Ingenio's suite of solutions, including the industry-leading Pay Per Call(R) Advertising Network, seamlessly integrate the Web and the phone to help businesses large and small acquire new customers and grow revenue. Ingenio's patented platform enabled the company to deliver the first performance-based, Pay Per Call advertising product to market in 2004 -- and today remains the only Pay Per Call advertising system that guarantees advertisers mainstream exposure on a network of top-tier distribution sites, including AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. Search. Ingenio's unique technology also powers its Live!Advice(TM) Directories offering, which facilitates real-time conversations between online buyers and sellers of advice and information. Founded in 1999, Ingenio is a profitable company with top-tier customers and partners in both America and Europe, including AOL, Microsoft, SBC (1) (SBC Communications Inc., San Antonio, TX, www.sbc.com) A large, national telecommunications company that grew from a multitude of local and regional companies, including Southwestern Bell, Pacific Bell and Nevada Bell, into a single, unified brand by 2002. SMARTpages.com, MIVA MIVA Maximum In-feasible Value Assignment , Inc. and the IRS An abbreviation for the Internal Revenue Service, a federal agency charged with the responsibility of administering and enforcing internal revenue laws. . Headquartered in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , Ingenio has connected more than 2 million buyers and sellers through its web and telephony platform, and today produces 20 million e-commerce minutes each quarter. Please visit www.ingenio.com for more information. Jingle Networks and FREE411 are trademarks of Jingle Networks, Inc. All other names are trademarks or registered trademarks of their respective owners. Pay Per Call(R) is a registered trademark of Ingenio, Inc. |
|
||||||||||||||

Printer friendly
Cite/link
Email
Feedback
Reader Opinion