1-800-FLOWERS Selects OrderTrustSM to Provide Additional Retail-Level Service to Online Customers.LOWELL, Mass.--(BUSINESS WIRE)--March 23, 1998-- OrderTrust (formerly known as LitleNet), operators of the industry leading order processing network, today announced that 1-800-FLOWERS Interactive Services Division has selected the OrderTrust order processing services for real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example. credit card authorization The right or permission to use a system resource; the process of granting access. See access control. . 1-800-FLOWERS is now able to offer its customers increased convenience, faster response, and complete order information in real-time. "By selecting OrderTrust, we have offset the risk and up-front investment 1-800-FLOWERS would have incurred had we opted to build this infrastructure in-house In-house In the context of general equities, keeping an activity within the firm. For example, rather than go to the marketplace and sell a security for a client to anyone, an attempt is made to find a buyer to complete the transaction with the firm. ," explains Donna Iucolano, Director of Interactive Services, 1-800-FLOWERS. "These services are an indication of 1-800-FLOWERS' commitment to providing our customers with the easiest, most convenient means of shopping online." 1-800-FLOWERS' use of OrderTrust's order processing network now provides online consumers with additional levels of service expected from traditional retail establishments. Via the OrderTrust order processing network, 1-800-FLOWERS is able to make certain that sales are confirmed almost immediately and customers' requests are satisfied while still online, similar to what customers experience via the phone and at the retail store level. "1-800-FLOWERS is a technology-savvy business leader, and stands out as a front-runner in implementing the latest innovations to provide customers with the highest level of service possible," states Jim Daniell Jim Daniell (born March 10, 1918) was an American football player. He was elected to the College Football Hall of Fame in 1977. He played professionally for the Chicago Bears , CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of OrderTrust. "The fact that 1-800-FLOWERS selected OrderTrust to process orders for its Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the customers is a perfect example of how Web merchants are beginning to realize the business value of out-tasked order processing services. 1-800-FLOWERS' decision to partner with OrderTrust signifies that our order processing network has become a critical ingredient of their electronic commerce business model." Using OrderTrust's OnRamp plug-in software module to interface with 1-800-FLOWERS' Microsoft Site ServerTM, OrderTrust's order processing network captures the customer's payment information from the Web site, transfers the information to OrderTrust's secure system, routes the information to the payment processor for approval, and sends a verification of the complete order back to the customer. Because OrderTrust already has a dedicated line to 1-800-FLOWERS' payment processor, the use of the plug-in application allows OrderTrust to catch orders directly from the Internet. As a result, 1-800-FLOWERS' new system was quickly implemented, enabling the leading online florist to immediately see a return on investment. About 1-800-FLOWERS 1-800-FLOWERS, headquartered in Westbury, New York Westbury is a village in Nassau County, New York in the United States. The population was 14,263 at the 2000 census. The Village of Westbury is in the Town of North Hempstead. , is the world's largest florist and is accessible to its customers through company stores, its Web site (1800flowers.com), its toll-free phone number and through catalogs. About OrderTrust The OrderTrust order processing network, with over 30-years experience in providing marketers with technology-based solutions, provides comprehensive back-end infrastructure that enables electronic sales activities for Web and online merchants, telemarketers, commerce service providers, suppliers and distributors. OrderTrust's suite of order processing services provides the most comprehensive approach to managing the entire order lifecycle. In addition, the company, which has 125 employees, also operates a fully redundant 24x365 network operations center See NOC. Network Operations Center - (NOC) A location from which the operation of a network or internet is monitored. Additionally, this center usually serves as a clearinghouse for connectivity problems and efforts to resolve those problems. with failover Invoking a secondary system to take over when the primary system fails. Up-to-date copies of all required data and applications are maintained on the secondary system in order to respond immediately if the primary system becomes unusable. Also called "fallover." See replication. capabilities in California California (kăl'ĭfôr`nyə), most populous state in the United States, located in the Far West; bordered by Oregon (N), Nevada and, across the Colorado River, Arizona (E), Mexico (S), and the Pacific Ocean (W). . Visit our Web site at www.ordertrust.net. -0- OrderTrust is a trademark of OrderTrust LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control . All other names and trademarks are the properties of their respective owners. CONTACT: OrderTrust PAN Communications, Inc. Judith White Christina Pandapas/Mark Nardone (978) 551-5158 (978) 474-1900 j_white@ordertrust.net cpandapas@pancomm.com |
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