PLAN BEYOND SURVIVALPLAN BEYOND SURVIVALDon't don't 1. Contraction of do not. 2. Nonstandard Contraction of does not. n. A statement of what should not be done: a list of the dos and don'ts. let what's urgent crowd out what's important. Focus on the short term, but manage for the long term. You need to reduce costs, but you also need to increase investment, because a recession is the time when competitive positions can switch quickly--and assets, people, and even customers can be bought on the cheap from weak players. And even if you've you've Contraction of you have. you've you have you've have already done layoffs, you need to have a Plan B in case your business drops an additional 20%. If the next shock comes, you'll you'll Contraction of you will. you'll you will or you shall you'll will be able to act faster and outflank your competition. Hal Sirkin GLOBAL LEADER OF BOSTON Boston, town, England Boston, town (1991 pop. 26,495), E central England, on the Witham River. Boston's fame as a port dates from the 13th cent., when it was a Hanseatic port trading wool and wine. Having recovered from a decline in the 18th and 19th cent. CONSULTING GROUP'S OPERATIONS PRACTICE 
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