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(De) Value Meal.


It's slathered in the same special sauce Special sauce is the sauce used in the McDonald's Big Mac hamburger. The name derives from a 1975 advertising campaign featuring a list of the Big Mac's ingredients: Two all beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun.  and comes with the same golden fries, but McDonald's Patacombo meal is one that many Argentines wish they didn't have to digest.

The fast food chain's new combo meal was inspired by Buenos Aires Buenos Aires (bwā`nəs ī`rēz, âr`ēz, Span. bwā`nōs ī`rās), city and federal district (1991 pop.  province's issuance of one-year negotiable bonds--patacones--to pay its bills and its 180,000 employees. For US$5 worth of the peso-looking script, McDonald's diners Diners can mean:
  • Diners Club International, a credit card company
  • plural of "diner", see Diner (disambiguation)
 receive two cheeseburgers, medium fries and a soft drink--but it's no deal. Officially each patacon is worth a dollar, but the value of the Patacombo--compared against other McDonald's meal deals-works out to only 67 to 78 cents-per-patacon. "Any way you slice it, people are getting short changed," says Merrill Lynch Merrill Lynch & Co., Inc. (NYSE: MER TYO: 8675 ), through its subsidiaries and affiliates, provides capital markets services, investment banking and advisory services, wealth management, asset management, insurance, banking and related products and services on a global basis.  strategist Pablo Goldberg.

The patacon's appearance has also sparked comparison between McDonald's McBurglar character and Peronist governor Carlos Ruckauf Carlos Ruckauf (born Ramos Mejía 1944) is a Peronist politician in Argentina, member of the Justicialist Party.

He was Isabel Perón's Minister of Labour before the March 1976 military coup, and signed in this quality the decree 261/75 which ordered the "annihilation of the
, who is using patacones to service the province's $4.5 billion debt.

"The government must think we're really stupid. I'm spending mine as fast as possible," says public school teacher Mariana Rodriguez, who receives a quarter of her $1,000-a-month salary in the new currency. "My family will be eating at McDonald's a lot more from now on."
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Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Author:Goodman, Joshua
Publication:Latin Trade
Date:Nov 1, 2001
Words:192
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