'SHOP-LOCAL' CAMPAIGN SELLS 525 CARS.Byline: Heather MacDonald Staff Writer VALENCIA - Santa Clarita's $30,000 campaign to encourage Santa Clarita Santa Clarita, city (1990 pop. 110,642), Los Angeles co., S Calif., suburb 30 mi (48 km) NW of downtown Los Angeles, on the Santa Clara River; inc. 1987. Situated in the Santa Clara valley and nearby canyons, Santa Clarita includes the former towns of Canyon Country, residents to shop for cars along Auto Row is credited with boosting Memorial Day weekend sales. Spurred by the city-sponsored ``shop local'' campaign, 525 vehicles were sold during the three-day weekend, 80 more than last year, said Don Fleming Don Fleming is the name of:
Estimated sales could generate about $100,000 in sales tax sales tax, levy on the sale of goods or services, generally calculated as a percentage of the selling price, and sometimes called a purchase tax. It is usually collected in the form of an extra charge by the retailer, who remits the tax to the government. revenue for the city during the next six months. ``We didn't do anything different,'' Fleming Flem·ing , Sir Alexander 1881-1955. British bacteriologist who discovered penicillin in 1928. He shared a 1945 Nobel Prize for this achievement. said of the 13 dealerships along Creekside Road. ``The only thing that could have made a difference was the shop-local campaign.'' The Santa Clarita City Council voted in March to contribute $30,000 to a campaign urging residents to buy cars locally, hoping to boost the amount of sales tax revenue flowing back to the city from the state. The cable television ads began appearing last week. ``This is a definite plus for the city,'' said Steve Stark, the director of administrative services. Santa Clarita city officials have begun focusing on new ways to increase the amount of sales tax revenue collected by the city. Next year's $127 million budget has been pinched pinch v. pinched, pinch·ing, pinch·es v.tr. 1. To squeeze between the thumb and a finger, the jaws of a tool, or other edges. 2. by rising energy costs and the slowing economy, with revenues expected to be flat because of declining construction. ``There is no doubt that we need to increase the amount of sales tax coming back to the city,'' Stark said. The Auto Dealers Association sponsored a fund-raiser in November for Mayor Laurene Weste and Councilman Frank Ferry, who both plan to seek re-election in 2002. Each candidate collected about $10,000, with both taking about $1,000 from the dealers directly. |
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