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'Mobile Services and Pricing Country Report 2006 - UK' Reveals Detailed Information on the Services and Pricing for Each Key Network Operator And MVNO.


DUBLIN Dublin, city, Republic of Ireland
Dublin, Irish Baile Átha Cliath, county borough (1991 pop. 915,516), Leinster, capital of the Republic of Ireland, on Dublin Bay at the mouth of the Liffey River.
, Ireland Ireland, Irish Eire (âr`ə) [to it are related the poetic Erin and perhaps the Latin Hibernia], island, 32,598 sq mi (84,429 sq km), second largest of the British Isles.  -- Research and Markets (http://www.researchandmarkets.com/reports/c50798) has announced the addition of "Mobile Services and Pricing Country Report 2006 - UK" to their offering.

The "Mobile Services and Pricing Country Reports" give insight into the different mobile service portfolios and pricing regimes that exist across Europe Europe (yr`əp), 6th largest continent, c.4,000,000 sq mi (10,360,000 sq km) including adjacent islands (1992 est. pop. 512,000,000). . Each report focuses on a particular country, covering services and pricing across the broad spectrums of contract and pre-pay, business and consumer, and voice and data. The service offerings of all of the major network operators and MVNOs are included.

The Country Reports are an essential reference guide for strategy, business development and marketing managers operating within the industry, as well as consultants to, and observers of, the European European

emanating from or pertaining to Europe.


European bat lyssavirus
see lyssavirus.

European beech tree
fagussylvaticus.

European blastomycosis
see cryptococcosis.
 mobile market. Users of these reports will be informed of the key developments in pricing and propositions, and will have a clear picture of the competitive pricing environment.

Clients can use the reports to:

* Take proposition ideas from other countries

* See how propositions and services are communicated to potential customers

* Get informed about potential new markets

* Get advance warning of pricing innovations that may spread to their own market

* See what pan-European operators are offering within their existing footprint The amount of geographic space covered by an object. A computer footprint is the desk or floor surface it occupies. A satellite's footprint is the earth area covered by its downlink. See form factor.

1.
 

* See what revenue and margin opportunities exist in different markets

* See how other operators target segments through their pricing

Scope of Report

The report starts with some background information on the market and the key pricing characteristics adopted by operators within that country.

There then follows the main body of the report giving detailed information on the services and pricing for each key network operator and MVNO (Mobile Virtual Network Operator) A reseller of wireless services. MVNOs do not own licensed spectrum and typically do not have any of their own wireless network infrastructure. . The commentary includes information on how the services are marketed and communicated in terms of any specific promotions or marketing messages used.

The information for each of the operators is grouped under the following headings:

* Overview: This provides background information on the operator, such as global footprint, and includes a summary table to help identify the key features of each of the core plans

* Consumer contract plans: This includes details of each of the core plans, options and bundles for contract users

* Consumer pre-pay plans: This includes each of the core plans, options and bundles for pre-pay users and other users not signing a contract

* Business plans: This section covers plans for businesses, again covering any additional options or bundles

* Data and advanced services: This covers all non-text data services, plus any advanced services such as Mobile TV

* International and roaming The ability to use a communications device such as a cellphone or PDA and be able to move from one cell or access point to another without losing the connection. : This covers any significant proposition or discount options available for international calls, or roaming services

* Handset The part of the telephone that contains the speaker and the microphone. On a desktop phone, the part you hold in your hand is the handset. On a cellphone, the entire phone is the handset. See multihandset cordless and headset.  pricing: Sample handset pricing for new connections

* Promotions: This covers any other significant promotions that have not been covered in the sections above.

Finally, there is an appendix:

* Pricing Catalogue: Firstly, there is an index all of the key plans described in the report.

Secondly, there is a list of some of the services and propositions by key pricing characteristic e.g. "Text-centric plans / schemes", "Favourite number plans and options" and "Business, free account calls".

Points to note

Content Outline:

Background and key pricing characteristics

Services and pricing by mobile operators

3

O2

Orange

T-Mobile

Virgin

Vodafone Vodafone Group Plc is a mobile network operator headquartered in Newbury, Berkshire, England, UK. It is the largest mobile telecommunications network company in the world by turnover and has a market value of about £84.7 billion (July 2007).  

BT Mobile

Fresh Mobile

M&S Mobile, Talk Talk

Tesco, Toucan toucan (tkăn`, t`kän), perching bird of the New World tropics, related to the woodpeckers.  Mobile

Appendix

Pricing catalogue, UK, November November: see month.  2006

Points to note

Companies Mentioned:

* 3

* O2

* Orange

* T-Mobile

* Virgin

* Vodafone

* BT Mobile

* Fresh Mobile

* M&S Mobile

* Talk Talk

* Tesco

* Toucan Mobile

For more information visit http://www.researchandmarkets.com/reports/c50798
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Feb 20, 2007
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