'Just Say No' -- To Cork! Don Sebastiani & Sons Announces Plans to Focus Exclusively on Alternative Wine Closures.SONOMA, Calif. -- Concerned with the overwhelming proof that a significant amount of wines sealed with traditional tree bark cork are spoiled by cork taint Cork taint is a broad term referring to a set of undesirable smells or tastes found in a bottle of wine, especially spoilage that can only be detected after bottling, aging and opening. , Don Sebastiani Don Sebastiani grew up in Sonoma, California, United States. Born of August and Sylvia Sebastiani, he was the youngest of three children: Sam, Mary Ann, & Donny. He attended St. Francis Solano School in Sonoma, Bellarmine Prep in San Jose, and the University of San Francisco. & Sons today announced that it will focus exclusively on using alternative closures for its entire product line. With annual case production approaching two million, Don Sebastiani & Sons is now the largest wine company in the world to totally abandon the traditional cork closure. The announcement comes on the heels of the national launch of the company's popular Screw Kappa Napa wines, with a supporting educational and marketing campaign touting the benefits of "Life After Cork." "We are determined to consistently deliver wine with the fresh and vibrant flavors that God intended," said Don Sebastiani, Jr., marketing director for Don Sebastiani & Sons. "Therefore, we have decided traditional cork made from tree bark is not in our best interest, now or in the future. There's just too much risk of tainted wine. And while some in the industry might tolerate what they perceive to be an acceptable failure rate, we feel that just one tainted bottle is totally unacceptable. Pardon the pun, but to continue to use traditional cork is, in our opinion, simply barking up the wrong tree." Cork taint occurs when natural mold in corks causes a chemical reaction that produces trichloroanisole, commonly called TCA TCA 1. trichloroacetic acid. 2. tricarboxylic acid cycle (Krebs cycle). TCA Tricyclic antidepressant, see there . The compound can give wine an unpleasant, musty odor. Sebastiani said the company will use a variety of alternative closures across its product line. The company currently uses Neocork and Nomacorc synthetic stoppers stoppers see stopper pad. and ROPP ROPP Roll on Pilfer Proof (bottle closure system) ROPP Receiver Only Packet Pair ROPP Roll Over Pilfer Proof (sealing containers) ROPP Receive Only Page Printer aluminum capsules manufactured by Alplast and G-3 Enterprises, but will add the ZORK PopCap and Alcoa's Vin Tegra(TM) glass and acrylic stopper to its repertoire, while continuing to review new alternative closures as they are introduced to the market. The ZORK PopCap hails from Australia. Consisting of three parts, the closure has a cap that prevents tampering, a foil oxygen barrier and a plunger, which pops on extraction and reseals after use. Alcoa's VinTegra(TM) closure is the U.S. version of its popular Vino-Lok(TM), a closure first introduced in Europe. VinTegra(TM) consists of a glass or acrylic stopper with a plastic o-ring, which provides an airtight seal. An aluminum over-cap holds the stopper in place and prevents tampering. Both closures can be opened by hand. The ZORK PopCap and Vin Tegra(TM) closures will make their first appearances on new wines the company plans to introduce to the market this fall, Sebastiani said. Don Sebastiani & Sons is a family-owned wine negociant firm specializing in the marketing of upscale, but moderately priced varietal wines. Principals Don Sebastiani and sons, Donny and August, are third and fourth generation California vintners and wine merchants. The company is headquartered in the Sonoma Valley Sonoma Valley is the birthplace of the California wine industry and often called The Valley of the Moon. Sonoma Valley is home to some of the earliest vineyards and wineries in the state, some of which survived the phylloxera epidemic of the 1870s and the impact of and has a winery in the Napa Valley Napa Valley, Calif.: see under Napa. Napa Valley greatest wine-producing region of the United States. [Am. Hist.: NCE, 2990] See : Wine . In 2005, Don Sebastiani & Sons will make wine from throughout California for the portfolio that includes Aquinas Napa Valley, Pepperwood pepperwood, name for several trees, among them the California laurel. Grove, Impact Hot Brand Smoking Loon loon, common name for migratory aquatic birds found in fresh- and saltwater in the colder parts of the Northern Hemisphere. Its strange, laughing call carries for great distances. Like the grebes, loons float low in the water and their legs are placed far back. , Fusee, Mia's Playground, and Screw Kappa Napa, which was recently named one of the Hottest Small Brands of 2004 by Wine Business Monthly. www.donandsons.com |
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