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'Hola' Meets 'Aloha' as Hawaiian Station Joins Univision to Tap Unrealized Hispanic Market.


Business & Entertainment Editors

HONOLULU, Hawaii--(ENTERTAINMENT WIRE)--May 9, 2000

New Affiliation Delivers Critical Spanish-Language News and

Entertainment To Serve Hawaii's Fastest Growing Population

Univision Communications Inc. (NYSE NYSE

See: New York Stock Exchange
: UVN UVN Ustredni Vojenska Nemocnice (Prague) ), the fifth largest television network in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and the leading Spanish-language television broadcast company, announced that it has entered into an affiliation agreement with HTV HTV H-II Transfer Vehicle
HTV Harlech Television (Wales, UK)
HTV Hrvatska Televizija (Croatian television)
HTV Heidenheimer Tarifverbund (German)
HTV Habitual Traffic Violator
 Hawaiian Television to expand the Network's geographic reach to the burgeoning Hispanic presence in Hawaii. The two-year network affiliation for Oahu, Hawaii will create the Island's premier Spanish-language station, K60FJ Honolulu-Channel 60, broadcasting Univision programming to the strong Hawaiian Hispanic community continuously each day. Univision currently reaches an unprecedented 92% of the nation's 31 million Hispanic market from coast to coast. The agreement expands Univision's broadcast affiliates to 33 nationwide.

"We are extremely pleased to be partnering with HTV Hawaiian Television to meet the needs of this explosive and important market," said Henry G. Cisneros, President and Chief Operating Officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 of Univision Communications Inc. "Through Univision's unique understanding of the preferences of the Hispanic population, we expect to attract a broad and diversified audience who have previously been underserved. In addition, our increased presence in Hawaii, specifically in Honolulu which ranks 48th among the largest Hispanic markets in the U.S., demonstrates Univision's firm commitment to remaining the nation's leading Spanish-language broadcaster and reflects the growing importance of multicultural communications throughout the United States."

"We are delighted to broadcast Univision programming to the Hispanics living on Oahu, who represent nearly ten percent of the Island's population," said C. T. Ryder, General Manager, K60FJ Honolulu-Channel 60. "Hispanics are the fastest growing population in the state, which validates the need for a dedicated Spanish-language network of Univision's caliber. Univision's outstanding content will immediately place us among the leading television stations in Oahu."

Prior to becoming a Univision affiliate, K60FJ Honolulu-Channel 60 was an independent station, broadcasting fine arts programming. The State Legislature A state legislature may refer to a legislative branch or body of a political subdivision in a federal system.

The following legislatures exist in the following political subdivisions:
 and Governor of Hawaii The Governor of Hawaiʻi, also called Ke Kiaʻaina o Hawaiʻi  recently authorized au·thor·ize  
tr.v. au·thor·ized, au·thor·iz·ing, au·thor·iz·es
1. To grant authority or power to.

2. To give permission for; sanction:
 a $10 million State bond for C. T. Ryder. The proceeds from the bond would go towards the construction of a state-of-the-art production facility to supplement K60FJ's current Honolulu television station.

Univision Communications Inc. (NYSE: UVN), the leading Spanish-language television broadcast company in the United States, reaches 92 percent of U.S. Hispanic households through its 19 owned-and-operated stations, 33 broadcast affiliates, and 1,029 cable affiliates nationwide. The company's operations include Univision Television Network, the most-watched Spanish-language television network in the U.S.; Univision Television Group, which owns and operates 12 full-power and 7 low-power television stations, including full-power stations in 11 of the top 15 U.S. Hispanic markets; and Galavision, the country's leading Spanish-language cable network. Univision is headquartered in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , with network operations in Miami and television stations and sales offices in major cities throughout the United States.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.
sylviahawaii
sylvia donnelly (Member): Univision 4/20/2009 12:29 PM
I go to Honolulu every year and stay for 1 1/2 months... I need to watch Univision, but Oceanic Time Warner doesnt have it.. what channel is this Aloha Hawaii that is viewing Univision. Pls explain, my mom who is 82 only watches this channel and she tends to get very bored not having her spanish station.

Please advise.

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Publication:Business Wire
Geographic Code:1USA
Date:May 9, 2000
Words:465
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