'Dangerous Minds' to Ponder the Future of Internet Content At Screaming Media's 2000 malCONTENT Conference.

Business & Technology Editors

NEW YORK--(BUSINESS WIRE)--July 14, 2000

Speakers Include Rebels, Iconoclasts and Other

Radical Thinkers, Among Them AOL's Jesse Kornbluth,

Motley Fool's Tom Gardner and Women.com's Ellen Pack

The 2000 malCONTENT Conference will convene at Fort Mason in San Francisco on Wednesday, July 19th, to address issues relating to the future of online content. Sponsored by ScreamingMedia, an aggregator and e-distributor of digital content on the Web, the conference for "rebels, iconoclasts and other radical thinkers," will feature a roster of panelists including AOL's Jesse Kornbluth, Motley Fool's Tom Gardner, noted futurist Paul Saffo, and Women.com's Ellen Pack, among many others.

Hosted by ScreamingMedia Chairman Jay Chiat and featuring Robert X. Cringley, author of "Accidental Empires: How the Boys of Silicon Valley Make Their Millions, Battle Foreign Competition and Still Can't Get a Date," as moderator, the 2000 malCONTENT Conference promises to deliver an educational forum for key industry executives to debate and share their views on issues relating to the future of online content.

Panel discussions will be led by some of the most influential people in the Internet, Content and Technology sectors, including Jonathan Krim of The Street.com; David Talbot of Salon.com; Deborah Frieze of Zefer; Neil Chase of CBS Marketwatch.com; Mark Amerika, Author, Internet Artist and Publisher of Alt X; Gene Falk of Showtime Digital Media Group; Robert Haber of CMJ Network; Brian Zisk of Coalition for the Future of Music; Michael Berner of BeVocal; Denise Lahey of OracleMobile.com; Chris Barr of CNET.com; Denise Caruso, contributor to The New York Times; Ron May of The May Report; Oliver Ryan of SiliconValley.com; and Nirav Tolia of Epinions.com.

Topics to be discussed will range from "Money for Content - or Where Do You Get the Nerve to Charge for That?," presenting case studies illustrating alternatives for how content can make for good business online; "Mission Critical Content," exploring the role of content in making sites work; "Creator-Driven Content," discussing the implications of the Internet on creator-driven content; "360 Degree Access," looking at the advent of non-PC based Internet access and focusing on ways executives can prepare their businesses to go wireless; and "Authority in Content," exploring the changing landscape of information-authority brought on by the Internet.

"The malCONTENT conference is not your usual trade conference: our presenters and panelists have been recruited for their radical views, and their willingness to mix it up," said Kevin C. Clark, CEO of ScreamingMedia. "Attendees from our New York conference tell us they're still thinking about the ideas and debates they heard that day. Given the line-up we have, we're pretty sure that this conference will be even more provocative than the last one."

Attendees will also have the opportunity to hear predictions from well-known "futurists" and trend-watchers, such as Paul Saffo of the Institute for the Future, and Ira Matathia and Marian Salzman of The Intelligence Factory. In addition, a special presentation will be given by Omar Wasow, Executive Director, BlackPlanet.com, entitled "Non-Elephant Zoology," on the subject of "participatory content."

America Online editorial director Jesse Kornbluth and The Motley Fool co-founder Tom Gardner will each deliver a keynote address on the subject "Why I am a malCONTENT."

Press passes are still available at https://www.lockeddown.com/screamingmedia/press.html.

Those seeking more information about the conference, or who wish to register as an attendee, are directed to visit: http://www.screamingmedia.com/malcontent/

About ScreamingMedia

ScreamingMedia (www.screamingmedia.com) has developed proprietary technologies for the aggregation and distribution of digital content over the Internet. ScreamingMedia aggregates content from a wide range of content providers and filters, delivers and efficiently integrates this content into its customers' Web sites almost instantaneously. ScreamingMedia has assembled a growing digital content network, which as of June 30, 2000 consisted of over 1000 website and wireless customers and content from over 410 content providers supplying content from over 580 publications. The Company is based in New York City and has over 236 employees. Alan Ellman, who serves as ScreamingMedia's President, founded the Company in 1993. ScreamingMedia's Chief Executive Officer is Kevin C. Clark, and its Chairman of the Board is Jay Chiat, founder of Chiat/Day Advertising.