''Earn Nights or Flights 3x Faster'' at Choice Hotels This Spring.SILVER SPRING, Md. -- Building on the record-breaking reservations volume delivered via its proprietary web site in 2004, Choice Hotels International (NYSE NYSE See: New York Stock Exchange :CHH CHH Cartilage Hair Hypoplasia CHH Crustacean Hyperglycemic Hormone CHH Carter Holt Harvey Limited (Australia & New Zealand) CHH Chuan Hup Holdings Limited (Singapore) CHH Certified Hardware Hosineer ) is launching "Earn Nights or Flights 3x Faster." The program offers consumers who book a room at any Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion or MainStay Suites Mainstay Suites is a brand of mid-priced extended stay hotels franchised by Choice Hotels International. Mainstay Suites hotels provide comfortable and affordable accommodations to extended stay travelers as well as provide many amenities to its guests. brand hotels in the U.S. and Caribbean via choicehotels.com triple Choice Privileges points or triple airline/miles credits. Consumers who book through other channels are eligible for double Choice Privileges points or double airline miles/credits on qualifying stays. The promotion is valid for stays with arrival between February 1 and April 30, 2005. Triple miles or credits are available with any of Choice's ten airline partners. For a full list of participating airlines, visit choicehotels.com. "Choicehotels.com is fast becoming the first stop for travelers looking to book lodging accommodations via the Internet," said Wayne Wielgus, executive vice president and chief marketing officer for Choice. "With the 'Earn Nights or Flights 3x Faster' promotion, we're giving travelers three times the value when they visit us and book rooms at our hotels online." Choice Hotels delivered a 16 percent increase in revenues to its franchisees via the company's central reservations central reservation Noun Brit & NZ the strip that separates the two sides of a motorway or dual carriageway central reservation n (BRIT) (AUT) → mediana system (CRS CRS Course CRS Certified Residential Specialist (real estate certification) CRS Central Reservation System CRS Can't Remember Stuff (polite form) CRS Cost Reduction Strategy CRS Consumer Relations Specialist ) over 2003, with Internet bookings soaring as travelers increasingly prefer to book their lodging accommodations via the web. Ads featuring the "Earn Nights or Flights 3x Faster" promotion will launch in the January 21 issue of USA TODAY USA Today National U.S. daily general-interest newspaper, the first of its kind. Launched in 1982 by Allen Neuharth, head of the Gannett newspaper chain, it reached a circulation of one million within a year and surpassed two million in the 1990s. . Additionally, ads will run in national print and broadcast media, including Budget Travel, CNN CNN or Cable News Network Subsidiary company of Turner Broadcasting Systems. It was created by Ted Turner in 1980 to present 24-hour live news broadcasts, using satellites to transmit reports from news bureaus around the world. , and other major media outlets. Choice Hotels International is one of the world's largest lodging franchisors, marketing more than 5,000 hotels open or under development in over 40 countries under the Comfort Inn, Comfort Suites, Quality, Clarion, Sleep Inn, MainStay Suites, Econo Lodge Econo Lodge is an economy motel chain based in the United States. Econo Lodge is the second largest brand in the Choice Hotels system. It is one of the best known names of its category and provides affordable rooms to budget travelers. , and Rodeway Inn Rodeway Inn is an upper-priced economy chain of motels in the United States and Canada. Rodeway Inn is a brand of the Choice Hotels group. There are over 150 locations in North America. brand names. For more information on Choice, visit the company's web site at www.choicehotels.com. Comfort Inn, Comfort Suites, Quality, Clarion, Sleep Inn, MainStay Suites, Econo Lodge, and Rodeway Inn, Choice Privileges and ChoiceHotels.com are proprietary trademarks and service marks of Choice Hotels International. (C) 2005 Choice Hotels International, Inc. All rights reserved. Earn double Choice Privileges points or miles/credits, or triple Choice Privileges points or miles/credits when making reservations at choicehotels.com, for qualifying stays at any Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion or MainStay Suites hotel in the U.S. with arrival between February 1 and April 30, 2005. A stay is defined as any number of consecutive nights at one hotel regardless of check-ins or check-outs. Guests must notify the front desk at time of check-in whether they choose to earn points or miles/credits. Cannot be combined with any other offer, promotion or rewards programs. Allow 6-8 weeks after hotel stay for points or mileage/credit postings to occur. |
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