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''Cyber Monday'' Produces Nearly 50% Increase in Visits to Online Retail Sites from North American Shoppers.


CAMBRIDGE, Mass. -- Akamai Technologies Akamai Technologies, Inc. (NASDAQ: AKAM) is a company that provides a distributed computing platform for global Internet content and application delivery, headquartered in Cambridge, Massachusetts. , Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: AKAM AKAM Akamai Technologies, Inc. (stock abbreviation)
AKAM Automated Key Access Machine
):

--Akamai Net Usage Index for Retail tracked record Web shopping traffic yesterday

--Peak online shopping traffic reached more than 1.8 million visitors per minute in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , and over 3.1 million visitors per minute worldwide

Akamai Technologies, Inc. (NASDAQ: AKAM), the leading global service provider for accelerating content and business processes online, today released data from its Akamai Net Usage Index for Retail chronicling real-time traffic to online shopping sites during yesterday's "Cyber Monday The name given by online retailers and e-commerce experts to the Monday following the Thanksgiving holiday. With its Black Friday counterpart in actual store-based traffic, analysts have pointed to significant spikes in online shopping on Cyber Monday. ." The Akamai Index recorded that in North America, people were visiting retail sites yesterday at a rate that jumped more than 20% compared to the previous Monday, and nearly 50% compared to one month ago. At the highest point yesterday, more than 3.1 million people per minute were visiting online shopping sites across the globe.

The Akamai Net Usage Index for Retail (www.akamai.com/netusageindex), which provides an aggregate view of total visitors per minute to more than 200 global e-commerce sites, showed consistent growth throughout the day across North America on November 28. At 8 a.m. EST EST electroshock therapy.

EST
abbr.
electroshock therapy
, there were approximately 550,000 visitors per minute to the tracked sites; that number quickly grew to more than 1 million visitors per minute at Noon EST, and then peaked at more than 1.8 million visitors per minute at approximately 3:30 p.m. EST.

Data from website visitor traffic delivered by Akamai during the past three months shows that people around the globe visit e-commerce sites most often on Mondays. Traffic on a typical Monday peaks at 4 p.m. EST, with Monday averages over the last three months of 1.3 million visitors per minute. The Akamai Net Usage Index for Retail surpassed that traffic level by 10 a.m. EST on Cyber Monday.

Widget Pronounced "wih-jit," for decades, the term has been a popular word for a generic "thing" when there is no real name for it. It is often used to describe examples of made-up products along with other fictitious names; for example, "10 widgets, 5 frabbits and 2 dingits.  Available for Akamai Net Usage Index for Retail

A desktop Widget (for Mac and Windows) is now available for the Akamai Net Usage Index for Retail. It can be downloaded from www.akamai.com/widgets, and lets users monitor traffic to e-commerce sites worldwide in real-time.

The Widget features:

--Geographic online shopping trends

--Traffic statistics by number of visitors per minute

--Data on whether traffic on any given day and time is above or below average, and by how much

Previously, Akamai released another widget for the Company's Net Usage Index for News, which tracks visitors worldwide to media sites, and the Akamai news widget is also available for download from www.akamai.com/widgets.

The Akamai Net Usage Index for Retail tracks companies that sell goods over the Web and have the items packaged and shipped to consumers. The Index does not include traffic to sites that deliver digital goods such as music downloads, or services such as airline tickets. Akamai is not collecting data on individual end users, nor releasing specific traffic levels for any particular retail site.

About Akamai

Akamai(R) is the leading global service provider for accelerating content and business processes online. More than 1,800 organizations have formed trusted relationships with Akamai, improving their revenue and reducing costs by maximizing the performance of their online businesses. Leveraging the Akamai EdgePlatform, these organizations gain business advantage today, and have the foundation for the emerging Web solutions of tomorrow. Akamai is "The Trusted Choice for Online Business." For more information, visit www.akamai.com.

Akamai Statement Under the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  

The release contains information about future expectations, plans and prospects of Akamai's management that constitute forward-looking statements for purposes of the safe harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 provisions under The Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those indicated by these forward-looking statements as a result of various important factors including, but not limited to, any inaccuracies in data collected or reported by Akamai and other factors that are discussed in the Company's Annual Report on Form 10-K Form 10-K

A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


Form 10-K

See 10-K.
, quarterly reports on Form 10-Q Form 10-Q

See 10-Q.
, and other documents periodically filed with the SEC.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Nov 29, 2005
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