''CRM on the Go'' by iEnterprises Brings Wireless CRM to Any CRM System; Mobile Users Get Simple and Affordable Way to Boost Productivity and Profitability.ORLANDO, Fla. -- iEnterprises, Inc.(http://www.iEnterprises.com) today announced the availability of "CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. on the Go" (http://www.CRMontheGo.com), its new wireless CRM application for the BlackBerry blackberry, name for several species of thorny plants of the genus Rubus of the family Rosaceae (rose family). See bramble. blackberry (R) platform, developed by Research In Motion (RIM) (Nasdaq: RIMM (Rambus Inline Memory Module) See RDRAM. See also RIM. : TSX TSX Toronto Stock Exchange (TSE before April, 2002) TSX Transfer from Stack Pointer to Index TSX True Space Extension :RIM). The application provides a strong ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). by extending existing CRM investments and increasing mobile workers' productivity. CRM on the Go interoperates with any CRM platform including Siebel, Salesforce.com, and others. CRM on the Go can also work in an organization that has more than one CRM solution deployed internally, thus allowing them to mobilize their entire CRM infrastructure with a single product. "Having contact information available at our fingertips "Fingertips" is a 1963 number-one hit single recorded live by "Little" Stevie Wonder for Motown's Tamla label. Wonder's first hit single, "Fingertips" was the first live, non-studio recording to reach number-one on the Billboard Pop Singles chart in the United States. whether that be through a laptop computer or a BlackBerry device provides our people with the information they need when they need it," said Christine Huerter, Director of Information Technology at Shulas Steakhouses. CRM on the Go allows users to always be "in the know" so they can better manage sales leads A sales lead is the identity of a person or entity potentially interested in purchasing a product or service, and represents the first stage of a sales process. The lead may have a corporation or business associated with the person(s). , clients, and opportunities to enhance customer care. "Wireless CRM is a powerful and complementary application for BlackBerry," said Mark Guibert, Vice President, Corporate Marketing, at Research In Motion. "We are very pleased that iEnterprises has invested its CRM expertise into a wireless solution that can help organizations further enhance productivity and customer service." In many companies, poor access to time-sensitive information has made the daily lives of mobile users inefficient and frustrating frus·trate tr.v. frus·trat·ed, frus·trat·ing, frus·trates 1. a. To prevent from accomplishing a purpose or fulfilling a desire; thwart: . Missed opportunities combined with costs associated with faxes, phone calls, deploying and maintaining laptops, and staffing have taken heavy tolls on many organizations' bottom lines. By using CRM on the Go, mobile workers and executives gain a tremendous edge. Equipped with immediate access to both CRM and back office systems from their BlackBerry device, they can securely send and receive messages or access critical information such as a log, quote, or call report generated at the corporate office or from another mobile device - even when they are out of cellular network coverage. Eliminating guesswork and delays help executives and sales representatives deliver information to their customers more thoroughly and on target. CRM on the Go also inspires collaboration across the entire enterprise. For example, executives can immediately view graphical insight into their sales pipelines and forecast dips or spikes. Marketing and sales forces can also better unify databases and rely on up- to- date and accurate information, streamlining business processes and saving valuable time. Such benefits result in reduced operations costs and keep revenues growing. "Many companies have put so much money and time into implementing CRM, but sales leads have still been dropped, opportunities missed, and customers neglected - because information was unavailable where and when it was needed or the application was not user friendly. Now CRM on the Go provides access to this important information in an easy to use wireless application allowing companies to finally reap the rewards from their past CRM investments," said Matt Zimmerman, Vice President of Sales for iEnterprises, Inc. "CRM on the Go gives our customers an affordable application they will be excited to use everyday. They need something simple, tightly integrated to their current CRM systems, and can get the job done right. We feel that CRM on the Go does all of this and more-- so better business decisions can be made and productivity gains can be realized." iEnterprises' CRM on the Go helps mobile users perform the following key tasks: Manage opportunities: Mobile workers can enter and manage sales, forecasting, and other information wirelessly, including sales projections and real time sales information. They can also analyze sales trends, project revenue over any period of time, better manage the entire sales cycle, and manage opportunities against individualized in·di·vid·u·al·ize tr.v. in·di·vid·u·al·ized, in·di·vid·u·al·iz·ing, in·di·vid·u·al·iz·es 1. To give individuality to. 2. To consider or treat individually; particularize. 3. sales quotas. Facilitate multi-faceted reporting: CRM on the Go enables real time access to any back-end enterprise data (not just CRM) for reporting directly on the wireless device including customer analytics, product inventory, and more. Manage call reports: Mobile workers can enter information directly from the customer site or from other remote locations. Management and administrative staff can also continue to work and manage onsite activities real time. Search and download data from existing CRM platform: Mobile workers can search for data on their hosted CRM system via the server. Data can be pulled down to the device and stored on the fly when in coverage. The application accepts data from the CRM on the Go Server and updates the persistent storage in the device. CRM on the Go is offered as a licensed and/or hosted solution. In addition, CRM on the Go for BlackBerry utilizes BlackBerry Enterprise Server BlackBerry Enterprise Server (BES) is the name of the middleware software package that is part of the BlackBerry wireless platform from Research In Motion. BES connects to messaging and collaboration software (Microsoft Exchange, Lotus Domino, Novell GroupWise) on enterprise (TM), creating a secure and reliable environment to exchange and store critical information. iEnterprises is demonstrating CRM on the Go at the Wireless Enterprise Symposium conference in Orlando from April 19-21, 2005 in booth #145. For more information, please contact: iEnterprises Sales at 908-679-0000 option 1 or email sales@ienterprises.com. About iEnterprises, Inc. iEnterprises, Inc. is a commercial software developer whose chief products are the award- winning CRM solution, iExtensions for Notes, and wireless CRM application, CRM on the Go. Nearly 10 years ago, iEnterprises began with a vision that CRM software should be affordable, easy to use, and easy to implement. While the company continues to strive for excellence in innovation, today, its vision of "CRM made simple" has been realized. iEnterprises, Inc. is a Premier IBM/Lotus Business Partner and BlackBerry ISV (Independent Software Vendor) A person or company that develops software. It implies an organization that specializes in software only and is not part of a computer systems or hardware manufacturer. Alliance Member. Headquartered in Murray Hill, New Jersey
About Research In Motion (RIM) Research In Motion is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, SMS (1) (Storage Management System) Software used to routinely back up and archive files. See HSM. (2) (Systems Management Server) Systems management software from Microsoft that runs on Windows NT Server. messaging, Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. RIM's portfolio of award-winning products, services and embedded Inserted into. See embedded system. technologies are used by thousands of organizations around the world and include the BlackBerry(R) wireless platform, the RIM Wireless Handheld(TM) product line, software development tools, radio-modems and software/hardware licensing agreements. Founded in 1984 and based in Waterloo, Ontario Coordinates: Waterloo is a city in Ontario, Canada. It is the smallest of the three cities in the Regional Municipality of Waterloo, and is adjacent to the larger city of Kitchener. , RIM operates offices in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe and Asia Pacific. RIM is listed on the Nasdaq Stock Market Nasdaq stock market The first electronic stock market listing over 5000 companies. The Nasdaq stock market comprises two separate markets, namely the Nasdaq National Market, which trades large, active securities and the Nasdaq Smallcap Market that trades emerging growth companies. (Nasdaq: RIMM) and the Toronto Stock Exchange Toronto Stock Exchange (TSE) Canada's largest stock exchange, trading approximately 1,200 company stocks and 33 options. (TSX: RIM). For more information, visit www.rim.com or www.blackberry.com. iEnterprises, iExtensions CRM and CRM on the Go are the exclusive properties and trademarks of iEnterprises, Inc. iEnterprises, iExtensions CRM and CRM on the Go are registered with the U.S. Patent and Trademark Office and may be pending or registered in other countries. The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. |
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