`Protecting reputation vital'.Mick King, Northumberland's principal county trading standards officer, who brought the prosecution prosecution n. 1) in criminal law, the government attorney charging and trying the case against a person accused of a crime. 2) a common term for the government's side in a criminal case, as in "the prosecution will present five witnesses" or "the prosecution rests" to court, last night said protecting the reputation of the North's unique produce was vital. "Local food producers play a key role in the rural economy of Northumberland Northumberland (nôrthŭm`bərlənd), county (1991 pop. 300,600), 2,019 sq mi (5,229 sq km), NE England. Northernmost of the English counties, it is separated from Scotland by the Cheviot Hills and the Tweed River, and borders on the and we are committed to supporting them," he said. "People are increasingly interested in buying produce when they know where it comes from and can trust its origins. "The survival and success of the local food industry depends on the credibility and reputation of their products. "The real problem with someone doing something like this is that it undermines trust and credibility for all local food producers "All sorts of different businesses could have been undermined by this activity. "This prosecution should reassure re·as·sure tr.v. re·as·sured, re·as·sur·ing, re·as·sures 1. To restore confidence to. 2. To assure again. 3. To reinsure. local businesses and consumers that we take this seriously." |
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