`MAX' FACTOR JR., 91, LEGEND AMONG FACIAL FANCIFIERS.Byline: Associated Press Associated Press: see news agency. Associated Press (AP) Cooperative news agency, the oldest and largest in the U.S. and long the largest in the world. Francis ``Max'' Factor Jr., who followed in the footsteps of his legendary father and became a makeup artist and cosmetic company executive, has died of congestive heart failure congestive heart failure, inability of the heart to expel sufficient blood to keep pace with the metabolic demands of the body. In the healthy individual the heart can tolerate large increases of workload for a considerable length of time. . He was 91. He died Friday at his West Los Angeles
n. One who publicizes, especially a press or publicity agent. publicist Noun a person, such as a press agent or journalist, who publicizes something publicist Warren Cowan said Saturday. Factor collaborated with his father, the legendary Max Factor Sr., to invent pancake makeup in 1935, a beauty aid that kept actors' faces from appearing green in Technicolor films. But when actors began taking the stuff home and sharing it with friends, the elder Factor began mass-producing it. Any woman could now buy the same cosmetics as Hollywood stars. After his father's death in 1938, Francis changed his name to Max, and together with his brother, Davis, assumed leadership of Max Factor & Co. The company was sold in 1973 and is now owned by Procter & Gamble Co. A chemist like his father, Factor Jr. invented Tru-Color lipstick in 1940, an indelible lip rouge that, unlike other products of the day, did not smear or change color. Factor Jr. was born in St. Louis the same year his parents emigrated from Russia. His father had been the czar's personal cosmetician. Four years later, the Factors moved to Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. and opened a theatrical makeup and wig shop. Factor Jr. is survived by his son, Donald, brother Sidney and two grandchildren GRANDCHILDREN, domestic relations. The children of one's children. Sometimes these may claim bequests given in a will to children, though in general they can make no such claim. 6 Co. 16. . Funeral services were pending. |
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