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`Liquid Metal' Look Now a Reality With New Light Diffractive Pigment From JDS Uniphase Subsidiary Flex Products.


Automotive Editors

SANTA ROSA Santa Rosa, city, Argentina
Santa Rosa, city (1991 pop. 80,629), capital of La Pampa prov., central Argentina. It is a modern city and road junction surrounded by a rich agricultural and cattle-raising area.
, Calif.--(AutomotiveWire)--Feb. 20, 2002

Liquid Metal Look Sought After by Automotive Market and Top

Designers Now Available, From Pioneering Technology

Company at the Forefront of Exciting New Appearances

That liquid metal look for vehicles and other products is finally here. Flex Products, a JDS Uniphase company (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:JDSU JDSU JDS Uniphase (stock symbol)
JDSU Jharkhand Disom Students Union
) (TSE See Tokyo Stock Exchange.

TSE

1. See Tokyo Stock Exchange (TSE).

2. See Toronto Stock Exchange (TSE).
:JDU JDU Janata Dal United ), announced today the release of its next generation of special effects pigments -- SpectraFlair(TM) pigment. First previewed at the November SEMA SEMA Specialty Equipment Market Association
SEMA Société d'Encouragement aux Métiers d'Art (Society for the Promotion of Art Trades; France)
SEMA Specialty Equipment Manufacturers Association
SEMA State Emergency Management Agency
 2001 and the January 2002 Greater Los Angeles Auto Show The Los Angeles Auto Show is an annual auto show that takes place at the Los Angeles Convention Center in Los Angeles, California. The show has been held annually since 1907. , SpectraFlair pigment is a unique diffractive dif·fract  
intr. & tr.v. dif·fract·ed, dif·fract·ing, dif·fracts
To undergo or cause to undergo diffraction.



[Back-formation from diffraction.
 colorant col·or·ant  
n.
Something, especially a dye, pigment, ink, or paint, that colors or modifies the hue of something else.

adj.
Of or being a subtractive primary color.
 for automotive and industrial coatings. This new pigment utilizes the light manipulating Color-by-Physics(R) technology from Flex Products, The ColorShift Leader(TM). By controlling physical dimensions and surface microstructure mi·cro·struc·ture  
n.
The structure of an organism or object as revealed through microscopic examination.


microstructure
Noun

a structure on a microscopic scale, such as that of a metal or a cell
, SpectraFlair pigment generates the appearance of multiple, bright rainbow-producing prisms moving over a silver base color.

The new SpectraFlair technology can be seen on numerous show cars including the LA Auto Show's Lexus IS 300 SportCross and the Ram Rod, a Dodge Ram 1500 modified by Performance West Group. The Ram Rod will be in the Dodge exhibit at the Daytona International Speedway Daytona International Speedway is a superspeedway in Daytona Beach, Florida. It is a 2.5 mile (4 km) tri-oval race track facility with a seating capacity of 168,000 spectators.  during Speed Week.

"The liquid metal look that SpectraFlair produces gives the automotive market a new exciting effect," states Larry Weiner, president of Performance West Group. "The reaction of the public and the trade to the Dodge Ram Rod, previewed at SEMA 2001, has been overwhelming."

Product Appearance

The combination of the rainbow-like color, aluminum core and fine particle size in SpectraFlair pigment creates an appealing iridescent ir·i·des·cent  
adj.
1. Producing a display of lustrous, rainbowlike colors: an iridescent oil slick; iridescent plumage.

2.
, liquid silver metallic appearance. Products coated with SpectraFlair pigment have dramatic visual appeal. Because of the structure of SpectraFlair pigment, viewers see a smooth, continuously changing rainbow of colors. This effect is not possible with other special color effect materials currently available. In paint, SpectraFlair pigment changes from a typical metallic appearance seen in low illumination, to a vivid, multi-rainbow paint seen in direct bright light.

A Comparison With ChromaFlair(R) Pigment

SpectraFlair pigment is similar to ChromaFlair pigments in the application and use of the pigment in paint formulations. It is a "stir in" pigment. SpectraFlair pigment's rainbow colors provide many styling opportunities when combined with other pigments and dyes.

Developed by The ColorShift Leader

Flex Products Inc. is the world leader in the development and manufacture of color shifting light interference pigments for paints, plastics and consumer products. Currently, Flex Products produces ChromaFlair pigments, which are used by the world's major automotive and industrial paint companies. For details, visit www.colorshift.com.

About JDS Uniphase

JDS Uniphase is a high-technology company that designs, develops, manufactures and distributes a comprehensive range of products for the growing fiberoptic communications market. These products are deployed by system manufacturers worldwide to develop optical networks for the data communications, telecommunications and cable television industries. JDS Uniphase is traded on the Nasdaq National Market under the symbol JDSU, and the exchangeable shares of JDS Uniphase Canada Ltd. are traded on The Toronto Stock Exchange Toronto Stock Exchange (TSE)

Canada's largest stock exchange, trading approximately 1,200 company stocks and 33 options.
 under the symbol JDU. More information on JDS Uniphase is available at www.jdsu.com.

The statements contained in this press release that are not purely historical are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements may be identified by their use of forward-looking terminology such as "believes," "expects," "plans," and similar words. Such forward-looking statements include, but are not limited to, any statement or implication as to (a) the benefits believed or expected to be received by Flex Products or its customers from the products described in this press release, (b) the demand for such product, or (c) the features and performance of such product, including, without limitation, our belief regarding the ability to copy the secure pigments described in this release. Such forward-looking statements involve risks and uncertainties that, if realized, could materially impair the Company's results of operations, business and financial condition. These risks and uncertainties include, but are not limited to, factors discussed from time to time in reports filed by the company with the Securities and Exchange Commission. The forward-looking statements contained in this news release are made as of the date hereof, and the company does not assume any obligation to update or qualify any of the statements made herein.

Contact Info

For sales information about SpectraFlair pigments, please contact Flex Products Inc. at 1402 Mariner Way, Santa Rosa, CA 95407-7370. Phone: 707/525-7007. Fax: 707/525-7537. E-mail: SpectraFlair@flexprod.com. Web: www.colorshift.com.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Feb 20, 2002
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