`Calcium Alone is Not Enough' Campaign Launched by Actress/Women's Health Advocate Linda Evans and Freedolph Anderson, MD, Author of `Build Bone Health'.NEW YORK--(BW HealthWire)--April 27, 1999-- Women think calcium alone will prevent osteoporosis; most also don't know Don't know (DK, DKed) "Don't know the trade." A Street expression used whenever one party lacks knowledge of a trade or receives conflicting instructions from the other party. what their bone density level is. That has Linda Evans, actress and women's health Women's Health Definition Women's health is the effect of gender on disease and health that encompasses a broad range of biological and psychosocial issues. advocate, concerned, especially with National Osteoporosis Awareness Month coming up in May. "Women are being misled. Calcium alone will not prevent osteoporosis. Strong bones need good nutrition, exercise and supplements to stimulate bone growth. It's important that women be given the information they need to help prevent osteoporosis-related fractures," said Evans. Evans, 56, has joined forces with Freedolph Anderson, MD, author of "Build Bone Health" (Impakt, 1999) and Technical Sourcing International (TSI TSI Total Solar Irradiance (sum solar light in energy per unit of time) TSI Trading Standards Institute (UK) TSI Transportation Safety Institute (US DOT) ), manufacturers of the bone-building supplement Ostivone, to launch a nationwide campaign to educate women on myths and misunderstandings surrounding osteoporosis. Entitled CANE, which stands for Calcium Alone is Not Enough, the campaign will help women become educated on the truth about osteoporosis, including such facts as the following: the risk of hip fracture hip fracture Orthopedic surgery A femoral fracture which affects 1/6 white ♀–US during life Epidemiology 250,000/yr–US Specifics Proximal femur; 90+% femoral neck, intertrochanteric; 5-10% are subtrochanteric Risk factors Tall, thin ♀, is equal to that of breast, ovarian and uterine cancer uterine cancer Malignant tumour of the uterus. Cancers affecting the lining of the uterus (endometrium) are the most common cancers of the female reproductive tract. combined; thirty-five percent of post-menopausal women who suffer a hip fracture die within three years of the accident, 36 percent of those within the first six months! To measure awareness and understanding, the CANE Campaign is conducting a survey of women in the United States and Canada. Evans and Anderson will present survey results at media roundtable briefings to be held in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. (Tuesday, May 11), Toronto (Wednesday, May 12) and Los Angeles (Thursday, May 13). For more information, advance copies of Anderson's book, to attend the briefings or to arrange interviews with Evans, contact Lisa Warden, Ph.D., 805/648-5900 ext 236 or 800/600-7111 ext 236. |
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