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``The Problem With E-Commerce Is Not the Lack of Online Buyers,'' Said BizRate.com.


Business Editors

LOS LOS Length of stay, see there  ANGELES--(BUSINESS WIRE)--June 27, 2000

BizRate.com's Latest Q1 Consumer Online Report(TM) Shows Surge

in E-Tailing (Electronic-reTAILING) Selling online. See e-commerce.  and the Company Forecasts Success for Q2

Investors may have cooled toward business-to-consumer Business-to-consumer (B2C), describes activities of commercial organizations serving the end consumer with products and/or services. It is usually applied exclusively to electronic commerce.  e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers.  stocks, but consumer demand for online shopping is healthier than ever--according to BizRate.com's (www.bizrate.com) first quarter 2000 Consumer Online(TM) Report(a).

The findings reveal that online retailing sales in 2000 increased by 12 percent over the prior quarter, and actual orders increased by six percent. Despite the fact that some online retailers are floundering, BizRate.com is forecasting second quarter sales to grow a further 25 percent over first quarter sales--to $10.2 billion.

The growth represents a significant leap, as it marks an increase in both sales and orders over the peak holiday-driven fourth quarter. Sales are up from $7.25 billion in the fourth quarter to $8.15 billion in the first quarter. Similarly, orders jumped from 70 million in the fourth quarter to 75 million in the first quarter.

Chuck Davis This article or section contains information about one or more candidates in an upcoming or ongoing election.
Content may change as the election approaches.

Charles E.
, president and chief executive officer of BizRate.com said, "Business-to-consumer e-tailing shows no sign of slowing down. There are plenty of online buyers out there, and shopping on the Web is currently thriving thrive  
intr.v. thrived or throve , thrived or thriv·en , thriv·ing, thrives
1. To make steady progress; prosper.

2.
. The problem confronting e-tailers rests in meeting investors'--not consumers'--demands by getting costs under control and showing a clear path to profitability. E-tailers who are able to target buyers cost-effectively should be able to satisfy both audiences. Increasingly, such retailers are turning to pay-for-performance marketing relationships."

BizRate.com, the Web's largest open shopping marketplace, has been benefiting from this pay-for-performance trend, experiencing phenomenal merchant growth with over 500 merchants signing up with BizRate.com each month. "E-tailers see the value in a model which helps them acquire customers without having to invest in upfront `pay-and-pray' marketing costs," concluded Davis.

BizRate.com links more than four million online shoppers a month to more than a thousand online sellers. Unlike other online shopping marketplaces, BizRate.com is the only "shopping democracy" allowing unrestricted access for both shoppers and "best-of-breed" sellers so that consumers have the widest and best range of online stores to choose from. Meanwhile, e-tailers get free access to shoppers.

The BizRate.com Consumer Online(TM) Report also revealed that:

-- The Entertainment (+35%), Computer Goods (+30%) and Gifts &

Flowers (+14%) category sales grew faster than sales for the

Industry (+12%). Not surprisingly, sales in the popular

holiday categories such as Food & Wine (-60%) and Toys &

Hobbies It may never be fully completed or, depending on its its nature, it may be that it can never be completed. However, new and revised entries in the list are always welcome. This is a list of hobbies.  (-72%) showed dramatic decreases from Q4 1999 to Q1

2000.

-- The Industry's average purchase amount per order also

increased six percent from $103 in Q4 1999 to $109 in Q1.

-- First-time merchant buyers continue to dominate online sales

for the industry. They accounted for 63 percent of online

sales and orders in Q1.

-- Average household income showed a slight decrease in Q1

(down 4% from $81,200 in Q4 1999 to $78,000 in Q1).

-- Share of new online orders by female buyers (54%) continued to

exceed those of new online orders by male buyers.

-- Merchandising merchandising

Element of marketing concerned especially with the sale of goods and services to customers. One aspect of merchandising is advertising, which aims to capture the interest of the segment of the population most likely to buy the product.
 tactics like product search tools, express

ordering and featured sale items continue to be most important

to converting browsers to buyers by emphasizing convenience

and lower price to online buyers.

About BizRate.com

Founded in 1996, BizRate.com (http://www.bizrate.com) is an open and comprehensive marketplace, governed gov·ern  
v. gov·erned, gov·ern·ing, gov·erns

v.tr.
1. To make and administer the public policy and affairs of; exercise sovereign authority in.

2.
 by customer ratings, linking millions of online buyers to leading online merchants each month. As a trusted market-maker, BizRate.com combines valuable customer-generated information with a powerful set of shopping tools to help online shoppers confidently and easily decide where to buy online. BizRate.com's proprietary customer ratings form the backbone of the marketplace and are derived from its position as the only company trusted by more than 4,600 online stores to collect direct customer feedback and transactional information at the point of every purchase. These ratings, widely recognized as the standard for customer satisfaction on the Web, are the only statistically rigorous way of differentiating retailers on "quality of service" metrics metrics Managed care A popular term for standards by which the quality of a product, service, or outcome of a particular form of Pt management is evaluated. See TQM. , allowing consumers to take the focus away from pure price comparisons. BizRate.com's ratings also appear on Consumer Reports Online and in Consumer Reports magazine, as well as on Microsoft Network See MSN.

Microsoft Network - The Microsoft Network
, AltaVista, GO Network, Go2Net, Snap, Citibank, iChoose, Brodia and CNET (body) CNET - Centre national d'Etudes des Telecommunications. The French national telecommunications research centre at Lannion. .

(a)Note: BizRate.com's quarterly Consumer Online(TM) Report provides the most reliable snapshot (1) A saved copy of memory including the contents of all memory bytes, hardware registers and status indicators. It is periodically taken in order to restore the system in the event of failure.

(2) A saved copy of a file before it is updated.
 of e-commerce trends because BizRate.com is the only company that sits on the "e-point-of-sale," measuring the experiences of millions of online buyers.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jun 27, 2000
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