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``Get the Gold'' Sweepstakes Gives Pizza Hut Customers Chance to Win $25,000 When They Pay with MasterCard.


Business Editors & Food/Retail Writers

PURCHASE, N.Y.--(BUSINESS WIRE)--Jan. 21, 2003

Sweepstakes sweepstakes, contest or race, usually a horse race, on which a lottery is run. Prizes are awarded to the holders of winning tickets. In the case of a horse race, the draw is made from the names of all the horses entered in the race and vast numbers of blanks.  Promotes Ease of Using MasterCard Cards

for Quick-Service Food Purchases

Pizza Hut Inc. and MasterCard International are offering consumers a chance to take home the Grand Prize of $25,000 in gold coins Gold coins

Coin minted in gold, such as the American Eagle or the Canadian Maple Leaf.
 or First Prize of a $10,000 MasterCard Gift Card in the MasterCard Pizza Hut "Get the Gold" Sweepstakes.

Customers will be automatically entered for a chance to win every time they use a MasterCard card to purchase a Stuffed Crust GOLD Pizza or any other Pizza Hut pizza between January 26 and March 9.

"Our new promotion with Pizza Hut combines one of America's favorite foods with the nation's appetite for football -- just in time for the season's big game on January 26th," said Fred P. Gore, senior vice president of North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere.  Acceptance for MasterCard International. "In addition to enjoying the benefits of speed and convenience of using a MasterCard card for purchases at Pizza Hut, customers now have an even more exciting incentive to make Pizza Hut their dining destination in the coming weeks."

Pizza Hut and MasterCard will randomly select one $25,000 Grand Prize winner and one $10,000 First Prize winner on or about March 31. The Grand Prize winner can choose to receive the Grand Prize of $25,000 in gold coins or in the form of a MasterCard Gift Card.

"For our customers who prefer using payment cards over cash, this is an important option for us to offer them," said Cindy Hennessy, vice president, National Marketing, Pizza Hut. "We believe the convenience of offering MasterCard acceptance has the potential to save our customers valuable time, which is really important especially when you're hungry."

About Pizza Hut

Pizza Hut Inc., a subsidiary of Yum! Brands Yum! Brands, Inc. (NYSE: YUM) or Yum! is a Fortune 500 corporation, that operates or licenses A&W (excluding Canada), KFC, Long John Silver's, Pizza Hut, and Taco Bell restaurants worldwide. Based in Louisville, Kentucky, it is the world's largest quick-service (a.k.a. , Inc. (NYSE NYSE

See: New York Stock Exchange
:YUM), is the world's largest pizza restaurant company with almost 7,000 units in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and more than 4,000 units in 88 other countries. The company is the recognized leader in the $33 billion pizza category. Those hungry for more information can go to the official Pizza Hut web site at www.pizzahut.com.

About MasterCard International

MasterCard International has a comprehensive portfolio of well-known, widely accepted payment brands including MasterCard, Cirrus and Maestro (1) (Maestro NT) An earlier name for scheduling software for Windows NT from Tivoli Systems, Inc. When IBM acquired Tivoli in 1996, the program was renamed IBM Tivoli Workload Scheduler. . More than 1.7 billion MasterCard, Cirrus and Maestro logos are present on credit, charge and debit cards debit card, card that allows the cost of goods or services that are purchased to be deducted directly from the purchaser's checking account. They can also be used at automated teller machines for withdrawing cash from the user's checking account.  in circulation today. With approximately 25,000 MasterCard, Cirrus and Maestro members worldwide, MasterCard serves consumers and businesses, both large and small, in 210 countries and territories. MasterCard is a leader in quality and innovation, offering a wide range of payment solutions in the virtual and traditional worlds. MasterCard's award-winning Priceless price·less  
adj.
1. Of inestimable worth; invaluable.

2. Highly amusing, absurd, or odd: a priceless remark.
(R) advertising campaign is now seen in 90 countries and in 45 languages, giving the MasterCard brand a truly global reach and scope. With more than 29 million acceptance locations including over 835,000 MasterCard / Maestro / Cirrus ATMs around the world, no payment card is more widely accepted globally than MasterCard. For the nine months ended September 30, 2002, gross dollar volume exceeded US$831.7 billion. MasterCard can be reached through its website at http://www.mastercardinternational.com.
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Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jan 21, 2003
Words:527
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