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``Desperate Housewives'' and ``Lost'' Mobile Entertainment Now Available to Verizon Wireless Mobile Web 2.0 Customers.


NORTH HOLLYWOOD, Calif. & BEDMINSTER, N.J. -- First-Ever Mobile Entertainment Content Based on Hit ABC ABC
 in full American Broadcasting Co.

Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928.
 Shows Includes Daily Clues on Upcoming Episodes and Behind-the-Scenes Images

Customers of Verizon Wireless Cellco Partnership, doing business as Verizon Wireless, owns and operates the second largest wireless telecommunications network in the United States, based on total wireless customers. , the nation's leading wireless service provider, don't have to be "Lost" when they miss their favorite show, or "Desperate" for more information on their most beloved series. Two new mobile entertainment applications based on content from ABC television's runaway hits "Desperate Housewives Desperate Housewives is an American television comedy-drama series, created by Marc Cherry, who also serves as show runner, and produced by ABC Studios - The Walt Disney Company's main television studio - and Cherry Productions. " and "Lost" are now available to Verizon Wireless Mobile Web 2.0(SM) customers.

Giving avid on-the-go television fans exclusive access to two of today's hottest shows directly from their Mobile Web 2.0-capable phones, Verizon Wireless has made it easy for customers to stay abreast of the latest plot developments and story lines. "Lost" and "Desperate Housewives" are the first Mobile Web 2.0 applications based on the hit ABC television ABC Television may refer to:
  • American Broadcasting Company, United States
  • Asahi Broadcasting Corporation, Japan
  • Associated British Corporation (1956-1968), United Kingdom
  • Associated Broadcasting Company, Philippines
 shows, each offering Mobile Web 2.0 customers access to the following content:

--Customers can find basic content from the "Entertainment" category of the Mobile Web 2.0 homepage. Giving fans of "Lost" and "Desperate Housewives" access to features, including show recaps, character descriptions, local show times, and links to new premium content collections.

--Fans looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 a more in-depth glimpse of each show's plot can access premium content, "Get Desperate" and "Get Lost," which includes daily clues on upcoming episodes, behind-the-scenes images, character photo galleries, personalized profiles, fan message boards, e-cards, fun polls, series news, and show trivia. Premium content is available for a monthly subscription of $2.99.

"Now that content from `Lost' and `Desperate Housewives' can be experienced on Mobile Web 2.0, fans will be able to enjoy the behind-the-scenes aspects of each show as well as a more in-depth look into each of the shows' content," said Larry Shapiro, executive vice president and general manager, Starwave Mobile, publisher of the "Lost" and "Desperate Housewives" mobile sites. "These mobile applications unplug the fan experience, letting them take the excitement of their favorite TV shows with them wherever they go."

"The incredible traffic spikes at ABC.com tell us that fans of `Desperate Housewives' and `Lost' can't get enough of these series," said Bruce Gersh, senior vice president, business development, ABC Entertainment. "Demand for mobile entertainment content is rapidly growing, and with these applications now available to Verizon Wireless customers, avid fans can have access to their favorite shows on a daily basis, directly from their Mobile Web 2.0-capable phones."

"Desperate Housewives" and "Lost" content is available now from Verizon Wireless on Mobile Web 2.0-capable handsets. Mobile Web 2.0 can be self-provisioned, eliminating the need for customers to call customer service or visit a Verizon Wireless Communication Store to sign up for the service. Customers simply register for Mobile Web 2.0 on their Mobile Web-capable handset and get access to information and content right from their wireless handsets. Mobile Web 2.0 is available for $5.00 monthly access, plus airtime. Both "Lost" and "Desperate Housewives" are premium applications and are available for an additional monthly fee of $2.99 added to the $5.00 Mobile Web 2.0 monthly access cost.

For more information about Verizon Wireless products and services, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or go to www.verizonwireless.com.

About Starwave Mobile

Starwave Mobile is the unit of the Walt Disney Internet Group The Walt Disney Internet Group (WDIG) oversees several websites owned by The Walt Disney Company and its subsidiaries. [1] The division's Disney Online unit operates disney.  that licenses and publishes content from third-party companies and non-Disney brands from within The Walt Disney Company. It also develops original, non-Disney-branded properties. The Walt Disney Internet Group (WDIG WDIG Walt Disney Internet Group
WDIG Walt Disney Imagineering Glendale (California) 
) provides strategic leadership and operational management for The Walt Disney Company's (NYSE NYSE

See: New York Stock Exchange
:DIS) Internet properties, including category leaders Disney.com, ESPN.com, and ABCNEWS.com. Through relationships with some of the world's largest wireless carriers, WDIG also distributes content and services to wireless users under the Disney brand.

Starwave Mobile maintains key relationships with all of the major U.S. carriers.

About "Desperate Housewives" and "Lost"

Multiple-award-winning comedic hour "Desperate Housewives" stars Teri Hatcher as Susan Mayer, Felicity Huffman as Lynette Scavo, Marcia Cross as Bree Van De Kamp, Eva Longoria as Gabrielle Solis, Nicollette Sheridan as Edie Britt, Alfre Woodard as Betty Applewhite, Brenda Strong as Mary Alice Young Mary Alice Young (formerly Angela Forrest) is a fictional character on the ABC television series Desperate Housewives. The character is played by actress Brenda Strong who narrates the series from beyond the grave. , James Denton as Mike Delfino, Doug Savant as Tom Scavo, Ricardo Antonio Chavira Ricardo Antonio Chavira (born September 1, 1971 in Austin, Texas) is a Mexican American actor. Education
Raised in San Antonio, Texas, he graduated from Robert E. Lee High School, now the Performing Arts School, and the University of the Incarnate Word.
 as Carlos Solis, Mark Moses as Paul Young, Richard Burgi as Karl Mayer, Roger Bart as George Williams, Cody Kasch as Zach Young, Andrea Bowen as Julie Mayer, Shawn Pyfrom as Andrew Van De Kamp Andrew Van De Kamp is a fictional character in the ABC television series Desperate Housewives. Shawn Pyfrom plays the sociopathic,<ref name "Greg">Hernandez, Greg (September 20, 2006), Marc Cherry: Andrew Returns to Housewives, Insidesocalout. , Joy Lauren as Danielle Van De Kamp Danielle Van De Kamp is a fictional character on the ABC television series Desperate Housewives. The character is played by actress Joy Lauren. History

Take it from a girl who's known at school as Little Miss Van De Tramp.
, Mehcad Brooks as Matthew Applewhite, and Jesse Metcalfe as John.

Marc Cherry ("The Golden Girls") is executive producer and creator, and Tom Spezialy ("The District," "Ed") is executive producer of the series, which is from Touchstone Television. Visit the official web site at www.desperatehousewives.com.

"Lost," which counts among its six Emmy Awards one for Outstanding Drama Series, stars Adewale Akinnuoye-Agbaje as Mr. Eko, Naveen Andrews as Sayid, Emilie de Ravin Emilie de Ravin (pronounced [ˈɛməˌli: də ˈrævɪn])[1] (born 27 December 1981)[2] is an Australian actress.  as Claire, Matthew Fox as Jack, Jorge Garcia as Hurley, Maggie Grace as Shannon, Josh Holloway as Sawyer, Daniel Dae Kim Daniel Dae Kim (born August 4, 1968 in Busan, South Korea) is a Korean American actor. He is best known for playing Jin-Soo Kwon on the television series Lost. Biography
Early life
 as Jin, Yunjin Kim as Sun, Evangeline Lilly as Kate, Dominic Monaghan as Charlie, Terry O'Quinn as Locke, Harold Perrineau as Michael, Michelle Rodriguez as Ana Lucia, and Cynthia Watros as Libby.

J.J. Abrams and Damon Lindelof co-created "Lost" and also serve as executive producers, along with Bryan Burk, Jack Bender, and Carlton Cuse. "Lost," which is filmed entirely on location in Hawaii, is from Touchstone Television. Visit the official web site at www.lost.abc.com.

About Verizon Wireless

Verizon Wireless owns and operates the nation's most reliable wireless network, serving 49.3 million voice and data customers. Headquartered in Bedminster, Verizon Wireless is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE:VOD See video-on-demand.

VoD - video on demand
)(LSE LSE - Language Sensitive Editor :VOD). Find more information on the Web at www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Nov 15, 2005
Words:1004
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