``A Beauty Queen...With License to Kill''; Arnold Worldwide-St. Louis Turns Up Creativity in New Ad Campaign for Klipsch Audio Technologies.ST. LOUIS -- "A Beauty Queen...With License to Kill" is among the themes created by Arnold Worldwide-St. Louis in a new print ad campaign launching nationwide for client Klipsch Audio Technologies Klipsch Audio Technologies is one of the most successful consumer and professional speaker companies in America. Founded in Hope, Arkansas in 1946 by Paul Klipsch as Klipsch and Associates starting September 1, 2004. Four new print ads for Klipsch - including full color two-page spreads and single-page ads - will appear in high-end stereo and home theater An audio/video entertainment center that has a large-screen TV and hi-fi system with three speakers in the front (left, right and center) and left and right speakers in the rear. Starting in the early 1990s, video inputs were added to stereo receivers and preamplifiers. magazines to promote the sophisticated new Cinema 6 Home Theater System and RVX loudspeakers that Klipsch is introducing in the U.S. this fall. "That tingling tin·gle v. tin·gled, tin·gling, tin·gles v.intr. 1. To have a prickling, stinging sensation, as from cold, a sharp slap, or excitement: tingled all over with joy. sensation in your chest is love...and bass" plus "Complements fine contemporary design...provided it's bolted down" are additional headlines Arnold Worldwide-St. Louis created for the stylish new print campaign, which dramatically showcases the premium quality and sleek, contemporary designs of Klipsch's new products. Dave Kuhl, Vice President & Group Account Director at Arnold Worldwide-St. Louis, says, "Like Klipsch's new products, the new advertising catches the eye and stimulates the imagination by being bold, highlighting an elegant, sophisticated look and promising premium, high-powered performance." Arnold Worldwide-St. Louis was named agency-of-record by Klipsch in May, 2004. The new print ads are the first elements of an integrated marketing campaign that will also feature new collateral materials and additional branding initiatives for Indianapolis-based Klipsch. The Klipsch account team at Arnold Worldwide-St. Louis includes Cecilia Shea, Account Supervisor; Brad Fels, Associate Creative Director/Copywriter; and Mark Halski, Art Director; and Kuhl. "Our creative team members saw their vision through by shooting all the photography themselves for this campaign," says Kuhl. "We're excited because Klipsch has long been respected for premium quality and the company is in front of today's trend of producing contemporary audio and home theater products that appeal to design-conscious consumers who want top performance." A family-owned business since 1946, Klipsch Audio Technologies is a leading global manufacturer of high-performance loudspeakers and entertainment products for consumer and professional markets. The Klipsch Audio Engineering & Technology Center and world headquarters are in Indianapolis, Indiana “Indianapolis” redirects here. For other uses, see Indianapolis (disambiguation). Indianapolis (IPA: [ˌɪndiəˈnæpəlɪs]) is the capital city of the U.S. . Manufacturing facilities are in Hope, Arkansas Hope is a small city in Hempstead County, Arkansas, United States. According to 2006 Census Bureau estimates, the population of the city is 10,467.[1] The city is the county seat of Hempstead CountyGR6. , with a West Coast Distribution Center in Fullerton, California. Wholly-owned subsidiary Klipsch Europe BV is located in the Netherlands. For information, please see the website www.klipsch.com. Arnold Worldwide-St. Louis is part of a highly creative ad agency network owned by Paris-based Havas (Nasdaq: HAVS HAVS Hand-Arm Vibration Syndrome , Euronext Paris: HAV HAV hepatitis A virus. HAV abbr. hepatitis A virus HAV Hepatitis A virus, see there .PA). The network has four full service offices in the U.S., including its Boston headquarters, New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. , Washington D.C. and St. Louis. Named one of the most creative agencies in the world by Creativity Magazine, Arnold has won the Grand Prix at the International Festival in Cannes, plus the top prize at the International Andy Awards. Arnold also is a two-time winner of the prestigious Grand Kelly, and has received numerous ADDYs, Clios, EFFIEs, Obies and One Show awards. For information, please see the website www.arn.com. Full-color JPG See JPEG. jpg - JPEG images of the new print ads for Klipsch by Arnold Worldwide-St. Louis Audio are available. |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion