[3] SERENA Works with IBM to Deliver Cost Effective eBusiness Infrastructure Management for Small and Medium Enterprises.Business Editors BURLINGAME Burlingame, city (1990 pop. 26,801), San Mateo co., W Calif., on San Francisco Bay; founded 1868, inc. 1908. Burlingame is mainly residential, with light manufacturing (plastic and metal products, furniture, and computers). The city is named for U.S. diplomat Anson Burlingame. , Calif.--(BUSINESS WIRE)--Jan. 11, 2000 SERENA SERENA Steam Explosion Resolution for Nuclear Applications Offers Services and Aligns Pricing to Capture IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) Multiprise 3000 Customers SERENA Software, Inc. (Nasdaq:SRNA sRNA abbr. soluble RNA ), an industry-leading supplier of eBusiness infrastructure software change management solutions, today announced support of small and medium enterprises deploying IBM's Multiprise(R) 3000 products, by offering services and aligning a·lign v. a·ligned, a·lign·ing, a·ligns v.tr. 1. To arrange in a line or so as to be parallel: align the tops of a row of pictures; aligned the car with the curb. its pricing with the IBM pricing model for the Multiprise 3000. This offer makes it more cost-effective cost-effective, n the minimal expenditure of dollars, time, and other elements necessary to achieve the health care result deemed necessary and appropriate. to implement SERENA products on the small and mid-tier OS/390(R) platforms and comes at a time when companies are recognizing the high return on investment for using software change management (SCM (1) (Software Configuration Management, Source Code Management) See configuration management. (2) See supply chain management. ) solutions to speed time to deployment of critical eBusiness applications. "We are pleased SERENA has embraced our Multiprise 3000 strategy," said Brenda Zawatski, IBM, Director S/390 Marketing. "SERENA's products are well-established and are used by many global customers. This announcement will allow our mutual customers to accelerate their e-business implementations." "SERENA products provide a much needed infrastructure for deploying mission-critical applications with the highest level of availability and reliability," said Tony Stayner, SERENA's Vice President of Marketing. "We support IBM's efforts to meet the needs of this strategic set of customers and expect to reach new customers and grow with them as their eBusiness expands." SERENA is including six of its products in this initiative:
-- Change Man(R), recognized in 1999 by Ovum as the No. 1 SCM
product for OS/390, automates management of the full life cycle
of application development and deployment.
-- Comparex(R), installed in over 1200 data centers worldwide, is an
industry leading, state-of-the-art compare product for
applications and systems programmer productivity.
-- StarTool(R) provides a full programmer's workbench for both
systems and application programmers for data set management
services.
-- StarWarp(TM) provides the capability of creating test data by
changing formats of numeric values.
-- Detect+Resolve(TM) Mainframe allows programmers to monitor,
track, and audit changes to critical data sets, and delivers
assurance and integrity of changes that are moved into
production status.
-- Change Transfer(TM) provides efficient, record-level backup of
VSAM databases.
In addition, SERENA is offering a single license charge for its Comparex product when Multiprise 3000 customers are converting from VSE See DOS/VSE. VSE - Virtual Storage Extended to OS/390. Following the spirit of the Multiprise 3000, this allows customers to avoid the double license charge for Comparex during up to 36 months of the conversion to OS/390, thereby making it more cost effective to implement SERENA solutions. SERENA is also offering best practices consulting and quick-start implementation services specifically designed for Multiprise 3000 customers. These products and services combine to improve programmer (1) A hardware device used to customize a programmable logic chip such as a PAL, GAL, EPROM, etc. See PROM programmer. (2) A person who designs the logic for and writes the lines of codes of a computer program. productivity, lower cost, improve quality, while speeding the time to market for deployment of eBusiness applications on the Multiprise 3000 platform. About SERENA Software, Inc. SERENA Software is a global company providing software infrastructure products and consulting best practices that automate To turn a set of manual steps into an operation that goes by itself. See automation. the management of enterprise software changes. SERENA is headquartered in Burlingame, California Burlingame is a city in San Mateo County, California, which is the second wealthiest county in the state, as well as the fourteenth richest in the country. It is located on the San Francisco Peninsula and has a significant shoreline on San Francisco Bay. and maintains international offices in Canada, Germany and the United Kingdom. SERENA products are used at over 2,000 customer sites, including 80% of the Fortune 50. SERENA can be reached through the World Wide Web at www.serena.com. StarTool, Change Man, and Comparex are registered trademarks of SERENA Software, Inc. StarWarp, Detect+Resolve, and Change Transfer are trademarks of SERENA Software, Inc. All other products or company names are used for identification purposes only, and may be trademarks of their respective owners. Copyright (c) 2000 SERENA Software, Inc. All Rights Reserved. |
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