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[2] Zoom Telephonics Adopts New Zoom Logo.


Business/Technology Editors

BOSTON--(BUSINESS WIRE)--Oct. 23, 2000

Zoom Telephonics, Inc. (Nasdaq:ZOOM) today announced that it has adopted a new Zoom logo. The logo's stylized styl·ize  
tr.v. styl·ized, styl·iz·ing, styl·iz·es
1. To restrict or make conform to a particular style.

2. To represent conventionally; conventionalize.
 Z will begin to appear immediately on new Zoom product packaging and on Zoom corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise.  material.

The new logo can be downloaded from www.zoom.com/logo.

"This is an ideal time to introduce our new logo," said Frank Manning, Zoom's President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "We are starting the most exciting product introduction wave in our history as we introduce our new broadband modems, 11 Mbps wireless LAN A local area network that transmits over the air typically in the 2.4 GHz or 5 GHz unlicensed frequency band. It does not require line of sight between sender and receiver. Wireless base stations (access points) are wired to an Ethernet network and transmit a radio frequency over an area  products, and V.92 dial-up modems. This new logo strengthens the branding of our new Zoom Internet access products and supports our overall corporate image."

About Zoom Telephonics

Zoom Telephonics, a communications leader since 1977, designs, produces and markets dial-up modems, cable and ADSL See DSL.

ADSL - Asymmetric Digital Subscriber Line
 modems, wireless LAN products, home phoneline networking devices, and other data communication products under the Zoom, Hayes and Global Village brands. Zoom Telephonics products are available in over 3,000 of the highest volume computer retailers in the USA and over 5,000 retail outlets worldwide. For more information, please visit www.zoom.com.
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Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 23, 2000
Words:193
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