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[2] SDRC and Oracle Form Strategic Partnership; Partnership Focuses On Integration of SDRC Products With Oracle Product Development Exchange.


Business Editors, High-Tech Writers

CINCINNATI--(BUSINESS WIRE)--Oct. 23, 2000

SDRC (company) SDRC - The company behind VGX.

http://sdrc.com/.
 (Nasdaq:SDRC), a global supplier of e-business collaboration solutions for the product lifecycle Product lifecycle or product life cycle is the course of a product's sales and profits over time. The five stages of each product lifecycle are product development, introduction, growth, maturity and decline. , today announced the formation of a strategic partnership with Oracle Corporation. Through this partnership, the two companies have agreed to integrate SDRC collaborative product development Collaborative Product Development (Collaborative Product Design) (CPD) is a business strategy, work process and collection of software applications that facilitates different organizations to work together on the development of a product.  solutions with Oracle Product Development Exchange.

"SDRC's leading presence in automotive, aerospace, and high technology market sectors were primary factors in our decision to name them as one of our key strategic partners," said Mark Oakey, vice president, Oracle B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
 Exchanges. "SDRC's proven expertise in successfully deploying collaborative product development solutions provides us confidence in their ability to support our Oracle Product Development Exchange requirements."

Oracle Product Development Exchange allows companies from all industries, such as manufacturing, construction, retail or graphic design, to bring team members together to collaboratively develop, design and review projects or products. Through its market-leading Metaphase metaphase /meta·phase/ (met´ah-faz) the second stage of cell division (mitosis or meiosis), in which the chromosomes, each consisting of two chromatids, are arranged in the equatorial plane of the spindle prior to separation. (R) product and its viewing technology, SDRC provides production-proven solutions that will enable the import and export of engineering information to and from the Oracle Product Development Exchange. As a result, complete collaborative product design and development intelligence will be available to global manufacturers, and their respective supply chains and business partners, via the Internet through the Oracle Product Development Exchange.

Additionally, through this partnership, the collaborative exchange is further extended to include interoperability for adopting standard SDRC Accelis(TM) connectors to industry leading applications, such as ERP (Enterprise Resource Planning) An integrated information system that serves all departments within an enterprise. Evolving out of the manufacturing industry, ERP implies the use of packaged software rather than proprietary software written by or for one customer.  and customer systems. Customers now have the ability to meet online with their extended enterprise to participate in robust collaborative and interoperable environments to greatly accelerate the product development process.

"Oracle is pleased to have SDRC as one of its industry leading partners, further broadening the capabilities of Oracle Product Development Exchange," said Kurt Robson, vice president of design and architecture, Oracle Corp. "The ability to exchange product design information with leading product development solutions is critical for successful B2B collaboration."

"The Oracle Product Development Exchange integration with SDRC solutions provides the manufacturing industry with the most robust collaborative product development offering," said Ron Wohl, executive vice president, Applications Development, Oracle Corp. "Strategic partnerships with companies such as SDRC help us move beyond transactional marketplaces and offer true collaborative environments for global manufacturers and their trading partners to manage the entire product lifecycle from concept to production to retirement through a single, Oracle-based exchange architecture."

"With over 375,000 seats implemented worldwide, SDRC is the industry leader in product knowledge management (PKM PKM Pokémon
PKM Product Knowledge Management
PKM Please Kill Me
PKM Perigee Kick Motor
PKM Patrol Killer Medium (type of naval battle ship)
PKM Penalty Kicks Missed (soccer)
PKM Polskie Kólko Miedzykolegialne
) deployment," said Bill Weyand, chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , SDRC. "Oracle's presence in B2B allows us to further extend the range of our products into the e-commerce space. Through this partnership, SDRC intends to more aggressively enter the quickly-expanding Internet exchange See IXP and NAP.  market."

The strategic partnership between Oracle and SDRC, which spans product integration as well as joint sales and marketing, will enable the two companies to provide the most comprehensive solution for enterprises and private and public exchanges within the manufacturing industry.

About Oracle

Oracle Corporation provides the software that powers the Internet. For more information about Oracle, please call Oracle Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  at 650/506-4176.

About SDRC

SDRC (Structural Dynamics Structural dynamics is a subset of structural analysis which covers the behaviour of structures subjected to dynamic loading. Dynamic loads include people, wind, waves, traffic, earthquakes, and blasts. Any structure can be subject to dynamic loading.  Research Corporation) is a leading global provider of e-business collaboration solutions for the product lifecycle. The Company's products address the areas of e-Mechanical Design Automation (e-MDA), e-Product Knowledge Management (e-PKM), e-Collaborative Products (e-CP), and e-Business Integration (e-BI). Coupled with process engineering and consulting services, the Company's solutions facilitate innovation through collaboration, enabling industry leaders to optimize product development early in the design process, increase productivity, and significantly improve time-to-market. SDRC employs more than 2,500 people worldwide, with 77 offices in 18 countries throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe, and Asia/Pacific. http://www.sdrc.com

Note to Editors: SDRC and Metaphase are registered trademarks, and Accelis is a trademark of Structural Dynamics Research Corporation. All other trademarks or registered trademarks belong to their respective holders.
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Publication:Business Wire
Date:Oct 23, 2000
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