[2] Picus Communications to Deploy Mantra's IRX Dynamic Service Delivery Solution.Business/Technology Editors REPEATING...to include SNR See signal-to-noise ratio. SNR - signal-to-noise ratio NOTE TO MEDIA: Photo is available in a Smart News Release(TM) on Business Wire's Home Page at www.businesswire.com GERMANTOWN, Md.--(BUSINESS WIRE)--July 11, 2000 Mantra's IRX IRX Information Retrieval Experiment IRX Interactive Resources Executive (TM) to Enable Picus Customers to Self-Provision New Enhanced and Personalized per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. Services In Real Time for Voice, Data, Applications and Content Mantra, the leading vendor of dynamic service delivery, and Picus Communications, an international, next-generation telecommunications provider, today announced that Picus is deploying Mantra's Intelligent Resource Exchange(TM) (IRX) solution to deliver unprecedented new customer-driven, personalized services to its customers. Picus is using IRX to offer value-added, enhanced personalized services never before possible, as well as to maximize the efficiency with which Picus provisions its new customers and services. Mantra's IRX is the first solution that allows providers selling real-time content, networked applications, and broadband access See broadband and wireless broadband. services to maximize the profit-generating services they deliver on both their network and application infrastructures. IRX is also the first solution to offer providers a unique, business-driven approach to the delivery of applications, services and content. "The future of convergent telecommunications lies in value-added, enhanced and personalized services," said Chuck Manto, Senior Vice President of Operations at Picus, a fast-growing, innovative competitive local exchange carrier (CLEC (Competitive Local Exchange Carrier) An organization offering local telephone service that is not one of the traditional telephone companies. The Telecommunications Act of 1996 allowed competition to the incumbent telcos (ILECs), enabling new companies (CLECs) ). "We want to help our customers to self-provision in the best way that we can, so we need a tool that will help us leverage our existing infrastructure while supporting dynamic, real-time delivery. IRX is bringing our customers distinctive value, by helping us to dramatically reduce the time-to-market of rolling out new services, improve our operational efficiency and lower our operational costs. IRX provides us with the platform we need for the industry's first dynamic delivery of customer-driven, personalized services." "When we are finished, our customers will be able to go to a web site and point and click their way to adding new services or change current services. Customers will be able to change call forwarding call forwarding n. A telephone service that enables a customer to have an incoming call automatically rerouted to another extension. Noun 1. assignments, add features to an existing line or even change the configuration of a hunt group. They will also be able to temporarily or permanently increase their bandwidth or their number of phone lines." Commented Neil Snyder, Executive Vice President of Mantra, "Customer-driven personalized services are emerging as a key differentiator in all areas of the online economy. As customers' service requirements become more and more dynamic, the need for customer-driven dynamic service delivery is becoming a key strategic differentiator for leading edge providers such as Picus. IRX enables Picus to introduce dynamic, web-enabled and customer provisioned personalized products and services over the existing Picus operational infrastructure and network. This allows for accelerated time-to-market in the creation and delivery of new voice, data and application/content services - leading to increased revenues, market share and customer satisfaction." IRX enables providers to market, sell, and cross-sell the delivery of customer-driven premium services across heterogeneous network (networking) heterogeneous network - A network running multiple network layer protocols such as DECnet, IP, IPX, XNS. and application infrastructures. IRX integrates with existing management systems, business support systems, operational support systems, network elements, and applications platforms to streamline and automate the provider's business processes. The result is a solution that empowers providers to market network and application services See ASP and Web services. in incremental Additional or increased growth, bulk, quantity, number, or value; enlarged. Incremental cost is additional or increased cost of an item or service apart from its actual cost. bundles, and at premium levels. IRX enables content providers, networked application providers, and service providers to: -- Offer business-driven services over heterogeneous infrastructures -- Deliver premium, revenue-bearing services -- Deliver these services in real time -- Deliver personalized services -- Maximize ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). through cost-based use of available infrastructure About Picus Communications Picus Communications is a next generation telecommunications provider of converged Data and Voice, supplying businesses and homes a complete broadband solution. The company is a facilities-based full service provider of a range of convergent services in the integrated communications marketplace. Utilizing xDSL technology Picus provides its best-of-breed bundled products that lead the industry in the delivery of cutting-edge technology and customer-centric practice. The Picus, LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control worldwide headquarters are located in Hampton Roads Hampton Roads, roadstead, 4 mi (6.4 km) long and 40 ft (12.2 m) deep, SE Va., through which the waters of the James, Nansemond, and Elizabeth rivers pass into Chesapeake Bay. , Virginia. For more information, visit their web site at http://www.picus.com. About Mantra Founded in 1997, Mantra. is the leading vendor of dynamic service delivery for content providers, networked application providers and broadband access service providers. Mantra's carrier-class software solution, Intelligent Resource Exchange (IRX) is the first solution that allows providers selling real-time content, networked applications, and broadband access services to maximize the profit-generating services they deliver on both their network and application infrastructures. IRX offers providers a unique, business-driven approach to the delivery of applications, services and content. As the first provider platform for the dynamic delivery of customer-driven, personalized services on an end-to-end basis, IRX enables providers to give their customers the ability to demand personalized, value-added services A value-added service (VAS) is a telecommunications industry term for non-core services or, in short, all services beyond standard voice calls and fax transmissions. as they want them, when they want them. Mantra's IRX transforms the service delivery business model from static to dynamic and real-time. Mantra is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. based in Germantown, MD. For more information, visit Mantra on the Web at www.mantranet.com or call (301) 540-5777. Mantra, Intelligent Resource Exchange, and IRX are trademarks of Mantra. All other trademarks are the property of their respective owners. Note: A Photo is available at URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. : http://www.businesswire.com/cgi-bin/photo.cgi?pw.071100/bb4 |
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