[2] Fox Interactive Names PC Marketing Executive, Karly Young, to Director of Brand Marketing.LOS ANGELES--(ENTERTAINMENT WIRE)--Dec. 15, 1999-- Fox Interactive today announced it has named former NovaLogic marketing executive Karly Young as director of brand marketing. Young will be responsible for the product marketing of Fox Interactive's PC lineup, as well as the overall growth of the Fox Interactive brand. She will report directly to Dave Shaw, executive director of Worldwide Brand Marketing. "Karly brings an extensive background in product-specific branding and will be a tremendous asset as we continue to grow the Fox Interactive PC brand," said Shaw. "We look forward to benefiting from her creativity and experience as she helps us chart our strategic development with our upcoming PC titles, such as 'Sanity' and 'World's Scariest Police Chases.'" Previously, Young was the director of marketing at NovaLogic where she was responsible for overseeing the launch of numerous PC franchises including: "Delta Force," "Comanche" and "F-22 Lightning." She also played an essential role in launching NovaWorld, the dedicated online gaming See gaming. service for NovaLogic. Prior to her position at NovaLogic, Young was the marketing manager for Trimark Pictures Trimark Pictures Inc., was a production company formed by Mark Amin in 1985 and was the parent company of Trimark Holdings Inc. Formerly Vidmark Entertainment, Trimark Pictures specialized as a small studio, producing and distributing theatrical, independent, television and home , where she was responsible for marketing Trimark's Home Video releases and Trimark Interactive software products. Young's interactive marketing experience also includes positions at Davidson & Associates (Havas Software) and Baker & Taylor Entertainment. About Fox Interactive Recognized as an innovative industry leader, Fox Interactive, an operating unit operating unit A type of operating company that engages in transactions with outsiders and that is owned by another business. For example, in 1995 the stockholders of Capital Cities/ABC approved a $19 billion merger with the Walt Disney Company, whereupon of Fox Filmed Entertainment, a News Corp. company, is committed to developing a full range of bold and engaging interactive entertainment. The company creates computer and video game software based on Fox franchises as well as new and original properties. Fox Interactive games currently released include the new 3-D platform game, "CROC croc n. Informal A crocodile. 2," the top-selling PC hit "Aliens Versus Predator," "The X-Files," "Die Hard Trilogy A company founded in 1979 by Gene Amdahl to commercialize wafer scale integration and build supercomputers. It raised a quarter of a billion dollars, the largest startup funding in history, but could not create its 2.5" superchip. ," "The Simpsons Virtual Springfield Virtual Springfield is a Windows and Macintosh computer game released in 1997 and published by Fox Interactive. It was developed by Digital Evolution. Similar in format to first-person exploration games like Myst " and the FOX Sports brand of video games See video game console. . Check out Fox Interactive online at www.foxinteractive.com. |
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