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[2] Dilemma Resolved - Now You Can Read And Eat In Comfort.


Business Editors

NEW YORK--(BUSINESS WIRE)--Feb. 16, 2000

JBABS Co.'s patented product, "That Book Thing"(tm), a compact, lightweight and portable book holder is designed to give the millions of paperback book readers hands-free, fuss-free reading. (484 million paperback books sold in 1998.)

No bigger than a paperback book (4.5" x 6.5", and only a quarter of an inch thick), this holder is designed to hold a book or other reading material, on any horizontal surface Noun 1. horizontal surface - a flat surface at right angles to a plumb line; "park the car on the level"
level

floor, flooring - the inside lower horizontal surface (as of a room, hallway, tent, or other structure); "they needed rugs to cover the bare
, at a comfortable reading angle. "That Book Thing"(tm) features see-through page tabs so no words are hidden.

"That Book Thing"(tm) can be used at home, work, school, the library, cafi, coffee shop or cafeteria; wherever and whenever one reads. (It is especially handy when reading at the beach.) "That Book Thing"(tm) easily snaps together to reform a slim profile and slips into its carrying case.

Patent holder Alex Dmitriev said, "I designed 'That Book Thing'(tm) to be as easy to carry as the book you're reading." As one satisfied customer, R. Hutton of West Virginia West Virginia, E central state of the United States. It is bordered by Pennsylvania and Maryland (N), Virginia (E and S), and Kentucky and, across the Ohio R., Ohio (W). Facts and Figures


Area, 24,181 sq mi (62,629 sq km). Pop.
, has said, it is "...one of the handiest items I've ever had..."

"That Book Thing"(tm) offers advantages not only readers but to retailers. Designed to accommodate the application of logos, trademarks, and licensed characters on its main book rest and/or its carrying case, it could be sold by museum and library gift shops, company outlet stores, coffee houses, and of course national chain book and stationary stores.

According to iMarketinc.com, there are 23,522 book stores, 92,052 gift, novelty and souvenir shops, and 12,331 stationary stores in this country; all of which are potential sellers of "That Book Thing"(tm). "That Book Thing"(tm) is sold in book stores from Maine to California, in the Improvements Catalog, on the Internet at http://www.thatbookthing.com and at Zshops on Amazon.com.

Made In USA For other uses, see Made in USA (disambiguation).

The Made in USA mark is a country of origin label indicating the product is "all or virtually all" made in the U.S. The label is regulated by the Federal Trade Commission.

U.S.
, "That Book Thing"(tm) retails at only $12.95, plus S/H S/H Shipping and Handling
S/H Second Hand
S/H Service History
S/H Sample & Hold
S/H Stocking and Hardening
, and can be ordered by calling toll free 1-800-437-6979 or by sending check, cash or money order to JBABS Co. POB PoB - Prisoner of Bill  339 Planetarium planetarium, optical device used to project a representation of the heavens onto a domed ceiling; the term also designates the building that houses such a device. A modern planetarium consists of as many as 150 motor-driven projectors mounted on an axis.  Station, New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
, NY 10024-0339 - Web site: http://www.thatbookthing.com .

SOURCE: DigitalWork ( http://www.digitalwork.com )

DigitalWork.com -- Your Business Workshop
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Publication:Business Wire
Date:Feb 16, 2000
Words:375
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