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[2] Corporate Profile for Marshall Advertising & Design, dated March 31, 2000.


Business Editors

--(BUSINESS WIRE)

The following Corporate Profile is available for inclusion in your files. News releases for this client are distributed by Business Wire and also become part of the leading databases and online services, including all of the leading Internet-based services.


Published Date:   March 31, 2000

Company Name:     Marshall Advertising & Design

Address:          2729 Bristol St.
                  Costa Mesa, CA 92626

Main Telephone
 Number:          714/545-5757

Internet Home
 Page Address
  (URL)           www.marshallad.com

Chief Executive
 Officer:         Diane Marshall

Public Relations
 Contact:         Michael Kula
 Business number: 714/545-5757

Industry:         Advertising


Company description: Marshall Marshall.

1 City (1990 pop. 12,711), seat of Saline co., N central Mo.; inc. 1839. In a large farm area, it is a processing center for grain, eggs, meat, and dairy products. Marshall is the seat of Missouri Valley College.
 Advertising & Design (MAD), a $20 million per year, full-service full-serĀ·vice
adj.
Associated with or offering complete service: full-service gasoline pumps; full-service banks. 
 advertising and creative services Creative Services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses. Examples include:
  • Design and Production agencies
 company, was founded in 1986 by President and Creative Services Director Diane Marshall. Over the years, the Years, The

the seven decades of Eleanor Pargiter’s life. [Br. Lit.: Benét, 1109]

See : Time
 company has earned a reputation for consistenty producing "break through" creative pieces and ideasthat gets results.

At MAD, the company is committed to "responsible advertising & design." That is advertising and design that's more than creative, imaginative and innovative; it's work that's also relevant, strategically sound and specifically designed to achieve measurable results.

The process begins with clear communication between client and agency, complete with well-defined objectives, budget constraints A Budget Constraint represents the combinations of goods and services that a consumer can purchase given current prices and his income. Consumer theory uses the concepts of a budget constraint and a preference ordering to analyze consumer choices.  and timetables.

The company's ultimate objective is to determine the essential features and benefits of its client's product or service that sets it apart.

The result is a total marketing solution that works and gives the company's clients the upper hand they deserve. The company's portfolio includes such companies as Yamaha Motor Corp., Daewoo, Zoneworx, DVI (1) (Digital Video Interactive) An earlier compression technique that provided up to 72 minutes of full-screen video on a CD-ROM. Acquired by Intel in 1988 from RCA's Sarnoff Research labs, Princeton, NJ, DVI never caught on. , Object Automation, ATV (1) (Advanced TV) An early name for the digital TV standard proposed by the Advisory Committee on Advanced Television Service (ACATS). See ACATS. See also ATV Forum.

(2) (Analog TV) Refers to the NTSC, PAL and SECAM analog TV standads.
 Information & Education Group, and TA Engineering.
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Publication:Business Wire
Date:Mar 31, 2000
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