[0] eBusiness Major Players to Convene in San Francisco for eCustomer Experience Conference.Business and High Tech Editors NEW YORK--(BUSINESS WIRE)--Sept. 25, 2000 Keynote keynote /key·note/ (ke´not) in homeopathy, the characteristic property of a drug that indicates its use in treating a similar symptom of disease. Presentations by Garage.com's Kawasaki Kawasaki (käwä`säkē), city (1990 pop. 1,173,603), Kanagawa prefecture, central Honshu, Japan, on Tokyo Bay. Located in the Tokyo-Yokohama industrial area, it has steel mills, shipyards, oil refineries, engineering works, and , Kozmo.com's Park, Wells Fargo's Ostler and Creative Good's Hurst Hurst, city (1990 pop. 33,574), Tarrant co., N Tex., a suburb of Fort Worth; inc. 1952. Helicopters, aviation parts, draperies, and bedspreads are manufactured. The nation's most accomplished eCommerce See e-commerce. executives will meet October October: see month. 11-12 at the Grand Hyatt Union Square in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden for the eCustomer Experience conference (www.ecustomerexperience.com). Produced by Creative Good and Brunico Communications, with media sponsorship by Fast Company, the conference will showcase the best in eCustomer experience strategy and practice. "The upcoming holiday season will make or break many e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. sites", says Phil Terry, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Creative Good. "$14 billion will potentially be left on the table because customers aren't able to complete their purchases. This is a staggeringly high figure." Terry continues, "eCustomer Experience is the only conference to focus on the customer experience as a strategic issue. Customer experience is the key to dotcom See dot-com. survival." Highlights of the eCustomer Experience will include: Wednesday, October 11
-- 9:00am George Anders, Senior Editor, Fast Company, interviews
Clyde Ostler, the architect of Wells Fargo's internet strategy.
-- 11:15am Feature Presentation: Fulfilling the Promise of
Convenience. Joseph Park, Chairman, Kozmo.com talks about how he
built his company, a leader in the home delivery marketplace.
Thursday, October 12
-- 8:30am Keynote Presentation: Rules for Revolutionaries. Guy
Kawasaki, CEO of Garage.com explains the rules that make new
products and services successful in the Internet New Economy.
-- 11:30am Feature Presentation: The Future of Customer Experience.
Mark Hurst, Founder of Creative Good, and one of the Web's leading
advocates for better customer experience presents his unique
vision of the future of e-commerce.
-- 12:30pm Luncheon Presentation: Building a Better e-Business,
Jeffrey Rayport, Executive Director, Marketspace Center will
discuss how to leverage human and intellectual capital in the
service of developing profitable new businesses.
There will also be an outstanding series of panels throughout the wo-day event, focusing on the creation of an optimum online Optimum Online (OOL) is a broadband Internet service provider subsidiary of Cablevision. Optimum Online serves Long Island, other parts of New York, the Bronx, Brooklyn, Westchester, parts of New Jersey, Connecticut, and Pennsylvania. customer experience from a merchandising merchandising Element of marketing concerned especially with the sale of goods and services to customers. One aspect of merchandising is advertising, which aims to capture the interest of the segment of the population most likely to buy the product. , branding web design and development and statistical perspective. Confirmed speakers include: Scott Heiferman, Chairman, i-Traffic, an Agency.com company Mike Speiser, Co-founder, Epinions.com Alistair Williamson, CEO, WebCriteria Artie Wu, CEO, Vividence Robert Levitan, Co-Founder @ CEO, Flooz Brent Johnstone, CEO, BulldogResearch.com Lauren Freedman, President, the e-tailing group Nish Bhutani, Senior VP, CNET and Group Publisher, Content & Community CNET On-line Omar Tawakol, CEO, CoRelation Omar Wasow, Executive Director, Blackplanet.com Di-Ann Eisnor, CEO & Founder, Eisnor Interactive James Roche, Co-President & CEO, Fort Point Partners laurel bowman, chief experience officer, red98 Doug Bewsher, Engagement Manager, McKinsey & Co. Dylan Tweney, President, Tweney Media Heidi Messer, President, Linkshare Corp. Andrew Beebe, Co-Founder & Chairman, BigStep.com Mark Bailey, CEO, WebPartner Brendan Kennedy, CEO, Mindability Mark Angel, Founder and CTO, Kanisa Jeff Held, CTO, Fort Point Partners Ron Dennis, COO, Livemind Matt Ho, CTO, Milo, Inc. Gordon Gould, CEO, Upoc John Dolan, Chief Strategy Officer, OracleMobile Felice Kincannon, Principal, Marketspace Center Anna Copeland Wheatley, Editor-in-Chief, AlleyCat News Creative Good (www.creativegood.com) is an Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the strategy firm focused on the customer experience. Through its consulting practice, goodexperience.com website, newsletters and research reports, Creative Good furthers its mission of improving the online customer experience. Brunico Communications is a publisher and conference producer specializing in building international, business to business brands in the communications, entertainment and marketing sectors. Each brand is focused on providing business information, inspiration and opportunities to individuals to network and learn about their industries and business communities. For full agenda, further information or to cover the conference, call or email Beth-Ellen Keyes, 212/736-2075 x209, bekeyes@creativegood.com |
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