[0] Visa International Announces Global Partnership With Le Meridien.Business Editors SAN FRANCISCO--(BUSINESS WIRE)--Aug. 22, 2001 Alliance with Luxury Hotel Group Provides Visa Cardholders Added Privileges and Benefits Worldwide Visa International and Le Meridien have announced a multi-year strategic marketing partnership, providing the new partners with joint promotional opportunities while offering Visa cardholders added rewards and privileges when selecting Le Meridien properties around the world. Based on this partnership, currently effective through June June: see month. 2004, Visa and the 127 Le Meridien properties worldwide, plan to develop proprietary products, concepts, offers, co-op marketing plans and other initiatives, providing Visa cardholders who stay at Le Meridien with a range of benefits and incentives. "Visa and Le Meridien represent a powerful travel partnership. By aligning a·lign v. a·ligned, a·lign·ing, a·ligns v.tr. 1. To arrange in a line or so as to be parallel: align the tops of a row of pictures; aligned the car with the curb. with this leading international luxury hotel group, Visa plans to deliver exceptional benefits and service to its cardholders worldwide," said Tom Shepard Shep·ard , Alan Bartlett, Jr. 1923-1998. American astronaut who on a 15-minute flight on May 5, 1961, became the first American in space. He also commanded the Apollo 14 mission to the moon (1971). Noun 1. , Visa International's executive vice president of Global Marketing Partnerships and Sponsorships. "This strategic alliance is an example of Visa's continued commitment to provide added value Added value in financial analysis of shares is to be distinguished from value added. Used as a measure of shareholder value, calculated using the formula:
Edvj Massazza-Gal, senior vice president, Visa International EU Region adds, "With such a wide choice of hotels offered by this European European emanating from or pertaining to Europe. European bat lyssavirus see lyssavirus. European beech tree fagussylvaticus. European blastomycosis see cryptococcosis. based group, the partnership demonstrates the benefits which can be passed on by Visa to cardholders globally. We also look forward to working with our Members in the EU Region to provide specific and tailor-made programs that give an enhanced service Enhanced service is service offered over commercial carrier transmission facilities used in interstate communications, that employs computer processing applications that act on the format, content, code, protocol, or similar aspects of the subscriber's transmitted information; to our cardholders wishing to stay at Le Meridien." "Le Meridien is proud to join forces with Visa International to offer a solid portfolio of luxury hotels around the world, with premium service and overall value that will appeal to Visa's global network of discerning dis·cern·ing adj. Exhibiting keen insight and good judgment; perceptive. dis·cern  ing·ly adv. cardholders," remarked Norman Bekker, Manager Partnerships, Le Meridien. "Le Meridien is expanding rapidly around the world with an ambitious program which last year saw 19 hotels opening, with a further 19 scheduled to open in 2001 and 2002; or, put another way - 1.5 hotels opening each month somewhere in the world!" Le Meridien has a current global portfolio of 127 hotels (more than 33,000 rooms) in 55 countries. Through the alliance that Le Meridien have with Nikko hotels, extended this year to include all Nikko hotels, Le Meridien has a total marketing network of 149 hotels in 63 countries and territories. A (pound)1 billion-plus turnover company, Le Meridien's portfolio is a mix of owned hotels and managed properties. The 127 hotels are currently divided between cities (92) and resorts (35). Le Meridien is also the largest single member of The Leading Hotels of the World - with 20 properties belonging to the prestigious marketing consortium. Note to Editors: About Visa Visa is the world's leading payments brand and the largest payments system worldwide. Visa-branded cards generate almost US$2 trillion One thousand times one billion, which is 1, followed by 12 zeros, or 10 to the 12th power. See space/time. (mathematics) trillion - In Britain, France, and Germany, 10^18 or a million cubed. In the USA and Canada, 10^12. in annual volume and are accepted at over 22 million locations around the world. The Visa organization plays a pivotal role in advancing new payment products and technologies to benefit its 21,000 member financial institutions and their cardholders. Visa is a leader in Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the based payments and is pioneering the creation of u-commerce, or universal commerce - the ability to conduct commerce anytime, anywhere, over any type of device. Visa can be found at www.visa.com. About Le Meridien Le Meridien hotels combine a European style and individual character with a genuine respect of the local culture. They offer a high level of personal service, exciting cuisine Cuisine (from French cuisine, "cooking; culinary art; kitchen"; ultimately from Latin coquere, "to cook") is a specific set of cooking traditions and practices, often associated with a specific culture. and an extensive range of business, conference, banqueting, health and leisure facilities. Visit the Le Meridien website at www.leMeridien.com. |
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