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[0] Sequoia Software, Microsoft, and Fortune Magazine Co-Hosting Executive Seminars On Power of XML-Powered E-Business Portals.


Business and High-Tech Editors

COLUMBIA, Md.--(BUSINESS WIRE)--Aug. 1, 2000

San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  Event will Show How XML-Powered E-Business

Software Brings Together People, Business Processes and

Information to Increase Productivity and ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot).  

Sequoia Software Corporation (Nasdaq: SQSW) a leading provider of XML-powered e-business software, Microsoft Corporation (company) Microsoft Corporation - The biggest supplier of operating systems and other software for IBM PC compatibles. Software products include MS-DOS, Microsoft Windows, Windows NT, Microsoft Access, LAN Manager, MS Client, SQL Server, Open Data Base Connectivity (ODBC), MS Mail,  (Nasdaq: MSFT MSFT Microsoft (stock symbol)
MSFT Movimento Sociale Fiamma Tricolore (Italy)
MSFT Multi-Stage Fitness Test
MSFT Master of Science in Family Therapy
MSFT Macalester Students for Fair Trade
) and Fortune Magazine are co-sponsoring an executive breakfast seminar in San Francisco exploring the benefits of using Sequoia's XML XML
 in full Extensible Markup Language.

Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations.
 Portal Server (XPS (1) See XML Paper Specification.

(2) A brand name for certain models of Inspiron laptops from Dell.
) as a centralized e-business command center. Through presentations and product demonstrations, business leaders will learn how XPS can give their organizations the personalization, interactivity, and process automation required to connect employees, customers and partners with the information they need to build productivity, relationships, and revenues.

Presenting at the August 10, 2000 San Francisco seminar will be: Kathleen Hall, industry analyst, Giga Information Group; Mark Wesker, president and COO Sequoia Software; Steve Hershgold, business development manager Microsoft Corporation; and Gregory Johnson, vice president, Consulting Services, marchFIRST Cornerstone (Nasdaq: CNRS CNRS Centre National de la Recherche Scientifique (National Center for Scientific Research, France)
CNRS Centro Nacional de Referencia Para El Sida (Argentinean National Reference Center for Aids) 
).

During the course of the event, Sequoia will demonstrate how XPS employs personalization, interactivity, and process automation to accelerate the flow of information to users across a value chain. In addition, Sequoia customer and business partner marchFIRST Cornerstone will demonstrate an interactive portal it created with XPS to support its internal project management and consulting services.

Studies show that in the last five years, organizations have collectively spent $20 billion on supply chain automation; $25 billion on sales force automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists. ; and $100 billion on enterprise resource planning See ERP.

(application, business) Enterprise Resource Planning - (ERP) Any software system designed to support and automate the business processes of medium and large businesses.
 applications. Adding this to the billions they've already spent to automate their commerce processes, the level of technology investment approaches $200 billion. All this technology allows departments to function more efficiently by themselves, but it doesn't allow people to interact with and use information from other areas of the enterprise.

"Harnessing the vast amount of information residing in multiple systems, and being able to use that information to make informed business decisions, is one of the most critical business challenges in the Internet economy," said Mark Wesker, president and COO, Sequoia Software. "This seminar will bring decision-makers together to discuss this important issue and learn how e-business portals using Sequoia's XML-based software can integrate people and information for more informed decision-making, more streamlined processes and more productive relationships among employees, customers and partners."

For more information and to register for this seminar, please visit Sequoia's Web site: http://www.sequoiasoftware.com/rsvp/invite.asp or call Sara Kline at (888) 820-7917.

About Sequoia Software

Sequoia Software Corporation (Nasdaq: SQSW) is a leading provider and innovator of XML-powered e-business software. Sequoia's flagship product, the XML Portal Server(TM) (XPS), gives users a Web-based, single point of personalized access to distributed information, along with the capability to publish, edit, change or update content. As the cornerstone of an effective e-business strategy, customers deploy Sequoia's XPS to improve the accuracy of information search and retrieval, and foster the interchange of information between organizations and their customers and trading partners. Sequoia's customers and partners include marchFIRST Cornerstone, Baylor Health Care System, Blue Cross and Blue Shield Blue Shield A US not-for-profit health care insurer that is a reimbursement intermediary for physicians. Cf Blue Cross. , General Electric Power Systems Division, PSINet Limited, S2 Systems, Lockheed Martin, and Kaiser Permanente. For e-business solutions that let you do more in less time visit www.sequoiasoftware.com or call Sequoia toll free (888) 820-7917.

Note:

Other than historical information contained herein, certain statements in this release are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. Forward-looking statements in this release involve a number of risks and uncertainties including, but not limited to, changes in market conditions, government regulation, technology, our ability to expand, our early stage of development, attraction and retention of key personnel, management of rapid growth, entry into new markets, intense competition, customer concentration and attrition and our dependence on XPS. These risk factors are discussed in further detail in the Company's SEC filings including the prospectus filed in connection with our initial public offering and the Quarterly Report on Form 10-Q Form 10-Q

See 10-Q.
 for the quarter ended June 30, 2000.
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Publication:Business Wire
Date:Aug 1, 2000
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