[0] Naviant -- Convergys Alliance to Deliver Enhanced Customer Relationship Management Services.

Business Editors/Hi-Tech Writers

NEWTOWN SQUARE, Pa. & CINCINNATI--(BUSINESS WIRE)--July 17, 2000

Naviant Marketing Solutions, Inc., a leading provider of precision marketing solutions to Web advertisers, Web publishers, and consumer marketers, and Convergys Corporation (NYSE:CVG), the global leader in providing outsourced, integrated, billing and customer care services, today announced a contract and alliance under which Naviant will provide additional capabilities in the development of Convergys' Customer Relationship Management (CRM) suite of services and products.

Convergys will also offer other Naviant targeted Internet solutions to its clients, such as its suite of list services and e-Targeting products, providing Naviant with a new channel of distribution for its products and services.

Naviant is now supporting Convergys' Smart Contact System that customizes the end user's experience within both traditional telemarketing and customer service call center channels as well as new and emerging Internet channels.

Through a Smart Contact Data Warehouse designed and built by Naviant, Convergys will be able to predict and profile customer behaviors, identify their propensity to buy, and target individual treatments of each customer when they communicate with the contact center. As a result, Convergys is transforming its 41 call centers into customer relationship-driven contact centers.

"We selected Naviant because its precision marketing capabilities will enhance an important part of the high-tech eCRM product and service suite we are building," said Basil Bennett, president of eCRM at Convergys. "By offering our clients the Smart Contact System, we are able to enhance their marketing campaigns by identifying and acting upon cross-sell and up-sell opportunities with the end result of increased revenue generation. We are expanding our eCRM solution set to help our clients overcome the challenges of 'new economy' competition, and our new relationship with Naviant enables us to provide even more precise online marketing capabilities."

"This relationship with Convergys provides Naviant with a strategic ally in the contact center arena," said Ray Butkus, senior vice president of sales and marketing for Naviant. "Our precision marketing solutions will allow Convergys to offer its client base the necessary tools for more precise customer identification and enable them to build strong loyalty customer retention programs."

Convergys will be offering its clients Naviant's precision marketing products and services including High-Tech Household (HTHH) File of more than 22 million active online households, electronic registration services, proprietary affinity marketing programs, and the e-Targeting suite, offering solutions for online marketing and advertising.

About Naviant

Naviant Marketing Solutions, Inc., is a leading provider of precision marketing solutions to Web advertisers, Web publishers, and consumer marketers. Naviant's solutions enable its customers to achieve superior marketing results. Naviant's proprietary database of active Internet users is the largest and most detailed databases of online households available.

Naviant is the first company to offer a method for targeting across a wide range of Web sites that is as exact as traditional direct marketing. Naviant's precision marketing products and services cover four areas: Registration, List Services, Internet Targeting, and Analytics. Founded in 1997, Naviant is headquartered in Newtown Square, Pennsylvania and has offices in various cities throughout the U.S. and in Canada.

For more information on the company and its suite of products, visit www.naviant.com or call [phone] in the U.S. or [phone] in Canada.

About Convergys

Convergys Corporation (NYSE:CVG) is the global leader in providing outsourced, integrated, billing and customer care services, bringing together world-class resources and expertise to help clients transform customer relationships into a competitive advantage. [pilcrow (paragraph sign)] Convergys software produces more than one million bills each day, and Convergys customer contact centers handle more than one million calls each day.

Convergys (SM) provides billing, customer care, and employee care services to the top companies in a wide range of industries, including communications, Internet, cable and broadband services, technology, consumer products, financial services, utilities, healthcare and hospitality.

Headquartered in Cincinnati, Ohio, Convergys employs over 42,500 people in its 41 customer contact centers and in its data centers and other offices in the United States, Canada, Israel, and Europe. Convergys is on the Internet at www.convergys.com

Convergys is pronounced: kun VER jis Convergys and the Convergys logo are service marks of Convergys Corporation. All other company, product, and service names are used for identification purposes only and may be trademarks or service marks of other companies.