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[0] Japanese Internet & Digital Media Measurement Results Revealed by Media Metrix Japan.


Business and Technology Editors

NEW YORK--(BUSINESS WIRE)--June 1, 2000

Yahoo! ranks number one in Japan, closely followed by @Nifty

Usage of cell phones, PDAs, set-top boxes The cable TV box that sits on "top" of the TV "set," although it is often located several feet away in an equipment rack. The set-top box descrambles the premium channels and provides a tuner for the higher cable numbers that very old TVs did not support.  and electronic games Electronic Games was the first video game magazine published in the United States and ran from 1981 to 1985. Co-founded by Arnie Katz, Joyce Worley and Bill Kunkel, it is unrelated to the subsequent Electronic Gaming Monthly.

in Japan reported

Media Metrix Japan and Media Metrix, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
; MMXI MMXI Media Metrix ), the pioneer and leader in Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 and Digital Media measurement worldwide, today released its first Japanese audience measurement results. According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Media Metrix Japan, Yahoo! ranked number one in April 2000 with 9.8 million unique visitors A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions. , followed by @Nifty, also an Internet portal, with over 8.4 million unique visitors. Japanese online shopping site, RakuTen, also made the top sites in April; it had over 4.5 million unique visitors and ranked number nine.

Japanese Internet and Digital Media Universe

-- Total Internet & Digital Media Users (April 1 through 30):

16,400,000

-- User universe represents 13.3% of the total Japanese

population

-- With 63% of them males (10,340,000 people) and 37% (6,060,000)

female.

-- At Work users: 14 mill.; at Home users: over 6.5 mill.; people

who use the Internet at home and at work total over 4.4.

-- Total cell phone users: 1.8 million

-- Users of PDAs: nearly 600,000 people

-- 110,000 people use set top boxes (STBs)

-- Game machine users numbered 330,000

"Media Metrix Japan extends the strength of our U.S. leadership and contributes greatly to our efforts to establish Media Metrix as the global currency for Internet advertising Delivering ads to Internet users via Web sites, e-mail, ad-supported software and Internet-enabled cellphones. Also called an "ad network," Internet advertising organizations act as a middleman between the advertiser and the Web sites and software publishers that display the ads. , the source for comprehensive consumer digital behavior, and the basis for strategic marketing decisions in Japan and around the world, said Mary Ann ANN, Scotch law. Half a year's stipend over and above what is owing for the incumbency due to a minister's relict, or child, or next of kin, after his decease. Wishaw. Also, an abbreviation of annus, year; also of annates. In the old law French writers, ann or rather an, signifies a year.  Packo, President and COO (Cell Of Origin) See mobile positioning. , Media Metrix. "We look forward to supporting the Japanese Internet and digital media economy's growth, sharing in this leading Internet market's progress and observing its rapidly growing success."

"We are very pleased to launch Media Metrix Japan and provide a worldwide Internet measurement standard and our valuable services to Japanese Internet businesses and those with Japanese target audiences," said Hidemaru Sato, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Media Metrix Japan. "Japan's growing online advertisers, marketers, retailers, and just about any other company interested in doing business on the Internet, can now make more effective and efficient strategic business decisions with Media Metrix Japan."

Media Metrix Japan - Top 15 Domain Ranking in Japan


               Home Panel April 2000 Measurement Period


  Rank       Domain Top 15                Unique Visitors        Reach
                                               (000)
---------- ----------------------------- --------------- -------------
           Total User of Digital Media           14,070        100.0%
---------- ----------------------------- --------------- -------------
1          YAHOO.CO.JP                            9,793         69.6%
---------- ----------------------------- --------------- -------------
2          NIFTY.COM                              8,411         59.8%
---------- ----------------------------- --------------- -------------
3          BIGLOBE.NE.JP                          6,904         49.1%
---------- ----------------------------- --------------- -------------
4          GEOCITIES.CO.JP                        6,342         45.1%
---------- ----------------------------- --------------- -------------
5          MICROSOFT.COM                          5,402         38.4%
---------- ----------------------------- --------------- -------------
6          HI-HO.NE.JP                            5,373         38.2%
---------- ----------------------------- --------------- -------------
7          DTI.NE.JP                              5,330         37.9%
---------- ----------------------------- --------------- -------------
8          SO-NET.NE.JP                           5,294         37.6%
---------- ----------------------------- --------------- -------------
9          RAKUTEN.CO.JP                          4,545         32.3%
---------- ----------------------------- --------------- -------------
10         GOO.NE.JP                              4,241         30.1%
---------- ----------------------------- --------------- -------------
11         MBN.OR.JP                              4,163         29.6%
---------- ----------------------------- --------------- -------------
12         MSN.CO.JP                              4,051         28.8%
---------- ----------------------------- --------------- -------------
13         LYCOS.CO.JP                            3,910         27.8%
---------- ----------------------------- --------------- -------------
14         INTERQ.OR.JP                           3,598         25.6%
---------- ----------------------------- --------------- -------------
15         ODN.NE.JP                              3,554         25.3%
---------- ----------------------------- --------------- -------------
Source: Media Metrix Japan, 2000/4


*Reach(%): The percentage of individuals that accessed the content of a specific domain from among the total number of individuals using the web or online services

About Media Metrix

Media Metrix, Inc., with over 750 clients, is the leader and pioneer in Internet and Digital Media measurement and the industry's source for the most comprehensive, reliable, and timely audience ratings, e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. , advertising and technology measurement services. Media Metrix' AdRelevance division, through its superior ad tracking technology, provides clients the most comprehensive data on where, when, how and how much Web marketers and their competition are advertising online.

Media Metrix has worldwide majority-owned operations through partnerships with media and market research leaders around the world. Media Metrix' European European

emanating from or pertaining to Europe.


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see lyssavirus.

European beech tree
fagussylvaticus.

European blastomycosis
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 division, known as MMXI Europe, operates in France, Germany, Sweden and the United Kingdom. Media Metrix also operates in Australia, Canada, Japan, Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies.  and the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . The Company provides advertising agencies, media companies, e-commerce marketers, financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
 and technology companies with the most comprehensive coverage of all digital media (including more than 21,000 Web sites and online properties). Media Metrix utilizes its patented, superior operating-system metering methodology to track Internet and Digital Media audience usage behavior in real-time - click-by-click, page-by-page, minute-by-minute. Media Metrix has a sample of more than 70,000 people under measurement worldwide, yielding monthly, weekly, and daily data collection and reporting. Please visit us at www.mediametrix.com for more information.
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Date:Jun 1, 2000
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