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[0] ESPN Internet Group Sets Record for Unique Users; 37% Increase From August 1999.


Business Editors, Internet/On-Line Writers

BRISTOL, Conn.--(BUSINESS WIRE)--September 25, 2000

ESPN ESPN Entertainment and Sports Programming Network .com's Olympic Traffic Twice That Of Nearest General Sports

Site

ESPN Internet Group (EIG EIG Excellence in Government
EIG Engineering Installation Group
EIG Evènement Indésirable Grave (French)
EIG Erie Insurance Group
EIG Ecole Internationale de Genève (French) 
), part of Walt Disney Internet Group The Walt Disney Internet Group (WDIG) oversees several websites owned by The Walt Disney Company and its subsidiaries. [1] The division's Disney Online unit operates disney.  (NYSE NYSE

See: New York Stock Exchange
:DIG), generated record traffic in August, registering more than twice the number of page views of CNNSI CNNSI Cable News Network and Sports Illustrated .com, the SportsLine.com family of sites, and Fox Sports Online combined, according to recently released Media Metrix figures. In terms of traffic to its Olympics section, ESPN.com experienced twice as many unique visitors than its nearest general sports site competitor, according to research firm PC Data.

According to the August Media Metrix survey:
-- EIG generated its highest number of monthly unique users ever

-- 8.6 million, a 37% increase from August 1999 and a 16% increase from last
month alone; EIG's previous unique user record was 8.2 million in October 1999;


-- In terms of total page views, EIG accounted for 68.2% of all page views
generated by EIG, the SportsLine.com family of sites, CNNSI.com and Fox Sports
Online. EIG generated 368.7 million page views, more than twice that of its
nearest THREE competitors combined (171.8 million);

-- ESPN.com', EIG's flagship site, saw its users spend an average of 51 minutes
per month on the site, a number greater than its two nearest competitors
combined - 26 minutes for the SportsLine.com sites and 16.7 minutes for
CNNSI.com.


According to PC Data, for the week ending September 16:

-- ESPN.com's Olympics section

(http://espn.go.com/oly/summer00/index.html) received 593,000

unique users, more than the Olympic sections of Yahoo!,

CNNSI.com, USA Today and SportsLine combined.

ESPN.com, the leading sports Web site, is part of the Walt Disney Internet Group (NYSE:DIG). WDIG WDIG Walt Disney Internet Group
WDIG Walt Disney Imagineering Glendale (California) 
 manages some of the Internet's most popular Web sites, including ABC ABC
 in full American Broadcasting Co.

Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928.
.com, ABCNEWS.com, ABCSports.com, Disney.com, Disneystore.com, DisneyTravel.com, ESPN.com, Family.com, GO.com, Movies.com, Mr. Showbiz, NASCAR NASCAR (National Association for Stock Car Auto Racing), organization that sanctions American stock-car races, est. 1948. It held its first race in Daytona Beach, Fla.  Online, NBA.com, NFL.com and Soccernet. The Internet Group also includes The Walt Disney Company's direct marketing business. Steve Bornstein is chairman of Walt Disney Internet Group, which is headquartered in North Hollywood, Calif., with operations in Sunnyvale, Calif.; Seattle; New York; Bristol, Conn.; and London. For more information, visit our web site at www.dig.com (http://www.dig.com).
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Sep 25, 2000
Words:391
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