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/C O R R E C T I O N -- ADOLPH COORS COMPANY/

 In NY011, Adolph Coors Company Announces Profit Improvement Plans, moved earlier today, we are advised by the company that the eighth graph should read "...Front Range Communications will be run as an independent subsidiary of Case/Dunlap. Tracy-Locke has an on-going minority interest in Case/Dunlap and will provide services to the new business..." rather than "...Front Range Communications will be run by an independent partnership consisting of three majority owners and minority partner Tracy-Locke, a DDB Needham advertising agency and part of the Monicon Group, Inc. Tracy-Locke will provide services to the new business...," as originally issued.
 -0- 7/12/93 C NY011
 /PRNewswire -- July 12/
 (ACCOB)


CO: Adolph Coors Company ST: Colorado IN: SU:

MP -- NY011A -- 0473 07/12/93 13:45 EDT
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Publication:PR Newswire
Date:Jul 12, 1993
Words:125
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