'Media Relations in the Digital Age': Cut Through the Clutter and Harness the Power of New Media for Maximum Returns.Singapore and Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. , July 6, 2009 - (ACN ACN Accenture (stock symbol) ACN Accenture ACN Australian Company Number ACN Automatic Collision Notification (US DOT) ACN Acetonitrile ACN Anglican Communion Network Newswire) - With the proliferation of new media channels, PR professionals have to recognise that it is increasingly difficult for them to ignore new media as a channel for communication. The emergence of new media platforms has changed the way communication professionals approach the media. Confronted with unfamiliarity and a lack of control in new media, organisations have to constantly review their media relations strategies and determine the best approaches. To leverage on new media channls for successful stakeholder engagement, 'Media Relations in the Digital Age' is being held on August 3-4 in Singapore and August 6-7 in Hong Kong: - Are you armed with the skills to engage stakeholders through various media platforms? - Do you know the best practices to establish positive relationships with key players on online platforms? - How can you incorporate digital element in your current media relations strategy to obtain greater reach & strengthen corporate reputation? This 2-day "Media Relations in the Digital Age' conference will equip you with the up-to-date strategies in delivering key messages to your stakeholders and target audience through an effective use of both traditional and new media. Hear how Yahoo!, Dow Jones Dow Jones the best known of several U.S. indexes of movements in price on Wall Street. [Am. Hist.: Payton, 202] See : Finance , BASF BASF Bar Association of San Francisco (since 1872; San Francisco, California) BASF Badische Anilin und Soda Fabrik (German chemical products company) BASF Builders Association of South Florida , RTHK RTHK Radio Television Hong Kong , etc. adopted new media channels for an all-rounded media relations strategy. Attain strategies in fostering blogger relations and be informed of the potential risks arising from new media engagement. Engage in lively panel discussions on 'Citizen Journalism', 'What the Media Wants' and 'Media Convergence' and glean perspectives from diverse group of experts on these topics. = Hear Insights on Creating a Proactive Media Relations Strategy from: = Dow Jones, Levi Strauss
Levi Strauss, born Löb Strauß , HBO Hyperbaric oxygen therapy (HBO) A form of oxygen therapy in which the patient breathes oxygen in a pressurized chamber. Mentioned in: Ozone Therapy , Burson Marstellar, Upstream Asia, Asia PRWerks, BASF, Yahoo!, Synovate, Ogilvy Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most and MRA MRA Medical Record Administrator. MRA Magnetic resonance angiography, see MR angiography . = And Case Studies on: = Fiat, SWIFT, and The Boys' Brigade This article or section deals primarily with the United Kingdom and does not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. Sharity Giftbox = Programme Highlights: = - What corporate communicators need to know about social media & what it can do to your organisation - Content & platforms to be used in cross-media communication to deliver key messages - Content selection for traditional & new media channels - Using media choices inline with corporate's objectives to enhance reputation - Intelligence, interaction & involvement in this current media landscape - Positive blogger relations with the current rules of engagement - New media's impact on the nature of issues& crisis management - Effectiveness of your media relations strategy in creating general interest for your organisation = 3 LIVE PANELS = - Citizen Journalism News and commentary from the public at large. Using wiki sites and blogs, anyone can contribute information about a current event. Also known as "collaborative citizen journalism" (CCJ), "grassroots media" and "personal publishing," the concept behind citizen journalism is that many (Singapore & Hong Kong) Hear practitioners, agencies & bloggers debate on theimpact of citizen journalism - What the Media Wants (Singapore Only) Get into the minds of editors & journalists & get your news in the headlines - Media Convergence Media convergence is a theory in communications where mass mediums merges together to create a new product offering a variety of the properties of each. Such an example is that of the internet. (Singapore Only) Traditional & New Media Integration: What Works & What Don't = Who Should Attend = Vice Presidents, Directors, Heads, Managers, Key Specialists and Consultants who are responsible for Media Relations, Public Relations, Corporate Communications, External Affairs, Marketing Communications, InvestorRelations and Company Spokesperson. Detailed Programme, Please visit http://www.conferences.com.sg/S1346-SMR7-60V-E V-E Victory in Europe (V-E Day; May 8, 1945) .pdf About Pacific Conferences At Pacific Conferences, we pride ourselves on our ability to facilitate the sharing of insight. It is our aim to add value to your business through timely events that provide interactive, insightful information and analysis about issues facing businesses in Asia Pacific. All our events are designed with the senior level decision-maker in mind, and are built from the ideas and critical concerns raised in discussions we have with you throughout the year. We then work with experts and leaders who have deep knowledge and practical experience to address these issues, ensuring that our conferences are timely, up-to-date and packed with issues that you are facing in your line of work. With a line-up of events throughout the year focusing on a range of functions including Marketing, PR, Corporate Communications, Finance and HR, we strive to create opportunities for you to interact with peers and other experts in your common areas of interest. Visit www.conferences.com.sg. Source: Pacific Conferences Contact: Ms. Lorraine Tiang Tel: +65 6372 2201 Fax: +65 6227 1601 Email: lorraine@conferences.com.sg Copyright 2009 ACN Newswire. All rights reserved. |
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