'Diet Coke Plus' labeling needs revision.
FDA issued a warning letter to Coca-Cola on December 10th regarding
its Diet Coke Plus beverage after concluding the product is misbranded
since it makes an unsubstantiated nutrient content claim. The agency
said foods labeled" plus" must have at least 10% more
nutrients than comparable products. FDA also added that it is
inappropriate to add extra nutrients to snack foods such as carbonated
beverages. The ingredient list in Diet Coke Plus includes the following
added vitamins and minerals: magnesium sulfate (declared at 10% of the
Daily Value for magnesium in the Nutrition Facts panel), zinc gluconate
(declared at 10% of the DV for zinc), niacinamide (declared at 15% of
the DV for niacin), pyridoxine hydrochloride (declared at 15% of the DV
for vitamin B6), and cyanocobalamine (declared at 15% of the DV for
vitamin B12). The product bears the term "Plus" as part of its
name, and the principal display panel of the product label also includes
the language, "Diet Coke with Vitamins & Minerals."
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