'Critical Ingredients of Mobile TV: Femtocells and Sideloading' Considers the Roles of Indoor Wireless Systems and Sideloading alongside 3G Macrocells.DUBLIN Dublin, city, Republic of Ireland Dublin, Irish Baile Átha Cliath, county borough (1991 pop. 915,516), Leinster, capital of the Republic of Ireland, on Dublin Bay at the mouth of the Liffey River. , Ireland Ireland, Irish Eire (âr`ə) [to it are related the poetic Erin and perhaps the Latin Hibernia], island, 32,598 sq mi (84,429 sq km), second largest of the British Isles. -- Research and Markets (http://www.researchandmarkets.com/research/f073fd/critical_ingredien) has announced the addition of the "Critical Ingredients of Mobile TV: Femtocells and Sideloading" report to their offering. "Mobile network operators must not assume that 3G streaming and mobile broadcasting networks are the only ways to deliver mobile TV content. Apple's iPhone has already shown that WLAN See wireless LAN. WLAN - wireless local area network streaming and sideloading have important roles to play. We show that these developments could have a profound impact on mobile TV technology choices." Dr Mark Heath heath, tract of open land heath, tract of open land characterized by a few scattered trees, abundant moss cover, and numerous low shrubs, principally of the heath family (see heath, in botany). , Analysys Mason Associate Most mobile network operators plan to deliver mobile TV and video services using a combination of 3G and broadcasting networks (such as DVB-H See mobile TV and DVB. ). However, before taking major investment decisions, they need to consider the opportunities for delivering mobile TV content using indoor wireless systems (such as WLAN and femtocells) and sideloading (in which content is transferred from a PC or other device to memory in a mobile handset The part of the telephone that contains the speaker and the microphone. On a desktop phone, the part you hold in your hand is the handset. On a cellphone, the entire phone is the handset. See multihandset cordless and headset. ). iPhone users are consuming significant volumes of TV and video content, even in the absence of 3G and mobile broadcasting capability. Indoor systems and sideloading could relieve 3G networks of substantial amounts of traffic, allow better-quality products to be offered, and form a viable alternative delivery system for TV and video content for mobile operators that are unable to use mobile broadcasting technologies. Mobile TV content delivered through indoor systems and sideloading could also become a competitive threat, if mobile network operators choose to ignore it. This report considers the roles of indoor wireless systems and sideloading alongside 3G macrocells (including HSPA (High Speed Packet Access) A family of high-speed 3G digital data services provided by cellular carriers worldwide that use the GSM technology. HSPA service works with HSPA cellphones as well as laptops and portable devices with HSPA modems. , HSPA+ and LTE (Long Term Evolution) See 3GPP. ) and broadcasting networks (such as DVB-H and MediaFLO A mobile TV technology from QUALCOMM that uses the Forward Link Only (FLO) technology to deliver video to cellphones. FLO uses the same radio frequency in each cell so there are no handoffs as there are in traditional cellular systems. ). The report analyses the capabilities and limitations of each technology, and maps these against the factors that will influence customers' choice of mobile TV services. Modelling typical 3G networks and service mixes, this report examines which technologies are required to deliver a compelling service proposition and which may be unnecessary. It also considers how MNOs can best take advantage of the range of different mobile TV delivery mechanisms, some of which may not be in their direct control. Critical Ingredients of Mobile TV: femtocells and sideloading answers your key questions: - Which technologies, apart from 3G streaming and mobile broadcasting networks, should mobile network operators be considering for the delivery of mobile TV services? And what are the capabilities and limitations of each of the major technologies? - How will customer requirements affect mobile network operators' choice of mobile TV technologies? - Why is sideloading so important in delivering mobile TV services? - What role could and should indoor systems (WLAN and femtocells) play in the delivery of mobile TV content? - Are there ways for mobile operators to deliver attractive mobile TV services if they are unable to use a mobile broadcasting network, such as DVB-H? - How do different technology options affect the amount of traffic that must be carried by 3G networks and how does this impinge im·pinge v. im·pinged, im·ping·ing, im·ping·es v.intr. 1. To collide or strike: Sound waves impinge on the eardrum. 2. on choices for 3G evolution and broadcasting networks? - What actions should mobile network operators take to seize seize v. To exhibit symptoms of seizure activity, usually with convulsions. the opportunities from, and minimise risks from, sideloading and indoor systems? Who should read this report - Mobile network operators: senior executives, business planners, technology and service managers, to understand the impact of sideloading and indoor systems on mobile TV services and how customer requirements will shape technology choices - Network equipment vendors: senior executives and product managers, to evaluate the mix of technologies that will be needed to deliver compelling mobile TV content and how these technologies will need to be integrated - Regulators: senior analysts, to understand the capabilities and limitations of different methods of delivering mobile TV services - Analysts and investors: to identify the likely development of mobile TV technology and services Key Chapters Covered: - Summary - New developments require MNOs to rethink re·think tr. & intr.v. re·thought , re·think·ing, re·thinks To reconsider (something) or to involve oneself in reconsideration. re their mobile TV services - No single solution can deliver a comprehensive mobile TV service - The combination of 3G, indoor wireless systems and sideloading has major benefits for MNOs and users - Actions For more information visit http://www.researchandmarkets.com/research/f073fd/critical_ingredien |
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