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'BIG BROTHER' WEB SITE TOPS INTERNET HIT LIST.


Byline: Robert Monroe Staff Writer

New Web site ratings for July show that bigbrother2000.com, the official site of the reality TV show nearing its finale, is the hottest new Web site.

But the ratings also show that a totally unrelated site based in Studio City, bigbrother.com, basked in the reflected light as viewers looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 the site related to the CBS (Cell Broadcast Service) See cell broadcast.  show apparently found the other site on accident.

``That's what you'd assume is happening. I've done that myself,'' said Mary Helen Trent, spokeswoman for measurement service Media Metrix, which said the confusion illustrates the importance of the relationship between domain names and offline consumer brands.

Bigbrother2000.com, which redirects viewers to an official site operated by America Online See AOL. , recorded 4.25 million unique user hits in July, ranking it first among Web sites appearing in Media Metrix's audience rating survey for the first time. Bigbrother.com, which allows visitors to view people who voluntarily train Web cameras on themselves, recorded 1.05 million hits, ranking it in seventh place.

A site called bigfatbaby.com, which allows people to send e-mail greetings to family and friends, ranked second with 2 million hits. Sites such as gaspricewatch.com, which tells people which gas station in their area is cheapest, rounded out the top 10, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 results released Wednesday.

Domain name registry A domain name registry, also called Network Information Centre (NIC), is part of the Domain Name System (DNS) of the Internet which converts domain names to IP addresses.  Network Solutions lists bigbrother.com's operators as being based in Studio City, though attempts to reach them were unsuccessful. The site specifies that it is not related to the CBS show although the action of ``Big Brother'' is set at a Studio City house.

The CBS program ``Big Brother'' placed 10 contestants in a Studio City house. Contestants nominate other house guests for banishment banishment: see exile.
Banishment


Acadians

America’s lost tribe; suffered expulsion under British. [Am. Hist.: Jameson, 2; Am. Lit.
 weekly. Despite the Web site's popularity, ratings for the show itself have been only moderately better than what CBS typically achieves with summer reruns, falling short of the network's other summer reality-based show ``Survivor.'' The final ``Big Brother'' episode is scheduled to air Sept. 30.

AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services.  spokeswoman Jennifer Rankin Jennifer Rankin (born Jennifer Mary Haynes) (18 November 1941—8 December 1979) was a 20th century Australian poet and playwright.

Jennifer Rankin was born in and grew up in Sydney and went to Ravenswood Methodist School.
 said the show's producers picked the Web site name after discovering the domain name bigbrother.com was already taken. She added it is unclear whether the site would remain operational when the show ends Sept. 30.

``This is really the first time we've done something like this, develop a companion site to a television show,'' she said.

Trent said the bigbrother2000.com site benefits from affiliation with the television show in a way most sites cannot.

``The fact that the show is happening on TV, that's really the driver behind the traffic behind that,'' she said. `` `Big Brother' has almost become a brand name in the last couple months.''
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Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Business
Publication:Daily News (Los Angeles, CA)
Date:Sep 15, 2000
Words:445
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