'Advanced' Household data saves time, money.Sedona Corp's new Advanced Householding option, available with Intarsia intarsia (ĭntär`sēə) or tarsia, properly a form of wood inlaying. The term is sometimes applied to inlays of other materials such as ivory and metal. version 3.2, offers marketers an increase of six to 12 percent in household matching capabilities, eliminating many duplicate names and addresses, the company says. Sedona says a company that does direct marketing could easily pay for Advanced Householding in a single promotion. "With the general public more and more intolerant in·tol·er·ant adj. Not tolerant, especially: a. Unwilling to tolerate differences in opinions, practices, or beliefs, especially religious beliefs. b. of telemarketers and nondirected junk mail See spam and junk faxes. , avoiding wasteful calls, mailings and postage can result in big savings," says Alyssa Dyer, Sedona vice president and chief marketing officer. "We're pleased to be able to deliver a state-of-the-art householding solution for our small- and mid-sized financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. clients that is out-of-the-box and affordable." The product was developed in partnership with DataMentors of Tampa, Fla. Go to www.sedonacorp.com |
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