$12 per on-line trade available through Pro-Trade.SANTA BARBARA Santa Barbara (săn'tə bär`brə, –bərə), city (1990 pop. 85,571), seat of Santa Barbara co., S Calif., on the Pacific Ocean; inc. 1850. , Calif.--(BUSINESS WIRE)--Sept. 16, 1996--The nation's first on-line electronic brokerage firm offering U.S. equity trading In finance, equity trading is the buying and selling of company stock shares. Shares in large publicly-traded companies are bought and sold through one of the major stock exchanges, such as the New York Stock Exchange, London Stock Exchange or Tokyo Stock Exchange, which serve as services at $12 per trade -- with speedy trade acknowledgement and no added fees -- is now available. Accessible on the Internet or via touch-tone telephone, Pro-Trade will offer the record-low $12 per-trade service on any sized order for any U.S. equity. Pro-Trade will also offer a wide array of additional features, including timely price quotes on U.S. securities, options and Canadian securities, complete financial news and other financial data, highest-speed access to information, near total automation, pager alert service and, for the first time anywhere, rapid acknowledgement of customers' trades via Java script on the Web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you. . Financially, Pro-Trade offers investors considerable savings: It charges no set-up fees, no annual maintenance fees, no inactivity fees Inactivity Fee A fee charged to investors whose trading activity meets their brokerages' criteria for an inactive account. Notes: Smaller, passive investors who make a small amount of trades are the most disadvantaged by the fee. See also: Broker, Passive Management and requires no minimum account balance, the only on-line trading service offering all four features. The service is also among the safest, being secured by encryption and private-public key cryptography. "We're very excited to be able to provide such a wide range of quality and cost-effective on-line services to investors," said Pro-Trade President William Herred. "Our goal is to make electronic trading  This article or section is in need of attention from an expert on the subject.Please help recruit one or [ improve this article] yourself. See the talk page for details. the easiest, quickest and cheapest way to trade securities for any investor." For information on subscribing to Pro-Trade, contact Herred at 800/358-2225, by fax at 805/568-1543 or on the Web at http://www.protrade.com. Pro-Trade is a division of The Heritage Group, a member of the NASD/SIPC. The company is based in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , with offices in Santa Barbara. CONTACT: Pro-Trade William Herred, 800/358-2225 or Eisenberg Communications Rick Eisenberg, 212/496-6828 |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion